Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Barry Leggetter to step down as AMEC CEO
Barry Leggetter will step down as CEO of the International Association for Measurement and Evaluation of Communication (AMEC) at the end of the year following 11 years in the [...]
Meet the Journalist: Rugby editor-in-chief Alex Mead
Alex Mead, editor-in-chief at quarterly sports journal Rugby and content director at eric, talks about launching the sport’s first “coffee table” title, the state of [...]
Ben Crosland to lead Bill & Melinda Gates Foundation’s UK comms
The Bill & Melinda Gates Foundation has appointed Ben Crosland as its senior communications officer for UK and Nordics. Crosland will join the foundation’s London office [...]
Hope&Glory toasts Edrington-Beam Suntory UK account win
Drinks distributor Edrington-Beam Suntory UK (formerly Maxxium UK) has handed Hope&Glory the consumer and trade PR briefs for its spirits portfolio. The win includes [...]
GigRev appoints Munch for brand awareness campaign
Munch has been appointed to support the launch of GigRev, a platform for musicians and influencers from UK tech entrepreneur Kevin Brown. The agency has been briefed to [...]
Gumtree: What’s in our media relations toolkit
Fergus Campbell, head of PR and communications at Gumtree, reveals which tools the company deploys to power its media relations activity. While the modern day communicator [...]
Prova to partner with Kobus
Technology, energy and environmental PR consultancy Prova has partnered with service pipe replacement company Kobus. As part of the agreement, Prova will manage the firm’s PR [...]
Cision partners with Women in Journalism for events programme
Networking, campaigning and training body Women in Journalism has partnered with Cision to deliver an events programme that supports female journalists as they grow their [...]
60 Seconds with Houston PR’s Hamish Thompson
Hamish Thompson, managing director of Houston PR, explains how the space theme runs through the fabric of the agency, sending a press release into orbit and how Houston [...]
P1 Communications wins Birchgrove retirement village brief
Retirement village developer Birchgrove has appointed property and destination specialist P1 Communications to establish and manage its communications strategy. The agency has [...]
Newsfeed PR to support the Invictus Games Foundation
Prince Harry’s Invictus Games Foundation has appointed Newsfeed PR to support its future strategy and key announcements over the next 12 months. Newsfeed PR director [...]
Opinion: You need to have several crisis comms plans in place
Alex Black, head of crisis and issues at Launch, explains the importance of having robust crisis comms plans and how you can get ahead of any potential issues. There’s a story [...]
Fortitude Communications wins Oxford Golf Club brief
Oxford Golf Club has appointed Fortitude Communications to raise its profile and public awareness of it being the county’s oldest golf club. As well as leading the [...]
This week’s PR news in brief (2-6 April)
Here’s a round-up of the week’s essential PR news, featuring Another World co-founder Lynda Redington, pitching tips from Stylist and the upcoming “Hacks vs [...]
Montfort Communications wins Utilico Emerging Markets brief
British investment firm Utilico Emerging Markets has appointed Montfort Communications as its strategic communications partner. Gay Collins will lead the Montfort team as it [...]
MRM to promote Shawbrook Bank’s personal loans
Shawbrook Bank has appointed specialist financial service agency MRM to help raise awareness of its personal loans proposition. MRM will launch a media relations and digital [...]
Greenbrook Communications makes six new appointments
Greenbrook Communications has welcomed Matthieu Roussellier back as a director, following his stint at law firm Latham & Watkins. The investment industry consultancy has [...]
PR Case Study: Newsfeed PR – There But Not There
Liam Maguire, director at Newsfeed PR, details the success of the agency’s There But Not There campaign for charity Remembered to commemorate the end of the First World [...]