Discover the PR targeting technique that toppled Ed Sheeran
There’s no reason you should have heard of Daisy Clark. She’s an ordinary teenage girl who likes the guitar and has barely left her home county of Cornwall. Yet, earlier this [...]
Calacus to promote clothing brand LFT
LFT (Lifestyle Fitness Threads) has appointed sports PR agency Calacus to promote its range of gym clothing and daywear. The fashion company – which caters for those who want [...]
Investment service Click & Invest chooses Frank for consumer PR
Investment management firm Investec Wealth & Investment has chosen Frank to deliver a “holistic PR” strategy for its new online service, Click & Invest. [...]
PR Case Study: Kin&Co – Somerset Garden Day
Kin&Co helped to launch Somerset Garden Day – a local gardening movement – in just three months, gaining “cut through” in a busy gardening calendar. Campaign [...]
Hills Balfour lands Mayflower 400 countdown brief
Travel PR agency Hills Balfour will kick-start the PR strategy for Mayflower 400, a programme commemorating the 400th anniversary of the Mayflower voyage in 2020. Hills [...]
BrandContent wins five-way Admiral PR pitch
Welsh content marketing and PR agency BrandContent has secured a retained contract with insurance company Admiral in a five-way pitch against global and London-based agencies. [...]
Muckle Media makes three senior appointments
Creative PR and digital agency Muckle Media has made three senior appointments in Edinburgh, including Sujarda Herring as head of client service. Herring was previously head [...]
Canoe appointed to launch Dr. Martens stores
Creative PR agency Canoe is supporting Dr. Martens on all media activity for the launch of six new stores across the UK and Ireland, starting with last week’s opening of a [...]
Ranieri welcomes new MD as Pietro Ranieri changes roles
Ranieri founder Pietro Ranieri has become the consumer tech and lifestyle agency’s group MD, making way for former director Sarah Tokeley to take the helm as managing [...]
This week’s PR news in brief (17-21 July)
Here is a round-up of the essential PR stories, account wins and people news that have been announced over the past week. Account wins Little Red Rooster has been appointed to [...]
Mercieca wins ESF Festival of Football social media brief
Mercieca will manage the social media for the ESF Festival of Football, the UK’s biggest youth football festival. ESF Events has briefed the Camden-based agency to drive [...]
tpr media to promote two BBC documentaries
Independent production companies Hopscotch Films and Mosaic Films have appointed tpr media to promote two BBC Storyville documentaries this summer. Hopscotch Films’ Accidental [...]
WPR Agency hires consumer director
PR and social media consultancy WPR Agency has appointed Rebecca Williams as consumer director. She will be tasked with expanding the division and devising strategic campaigns [...]
Roland Dransfield celebrates 21 years with consumer division launch
Manchester-based PR agency Roland Dransfield is launching a new consumer division to coincide with its 21st birthday this summer. Adam Moss will lead the division in his new [...]
Opinion: Why today’s consumers demand live content across platforms
Nicholas Lazarus, co-founder of Sassy Films, describes the ever-changing nature of broadcast media and how consumers are increasingly migrating towards social networks for [...]
Carswell Gould makes senior PR appointments
Integrated communications agency Carswell Gould has hired Ian Murray and Jen Humm as associate director of media and PR account director, respectively. Murray joins the agency [...]
Hotwire promotes Emma Hazan to global head of consumer
Hotwire PR has promoted Emma Hazan from managing director to the newly created role of global head of consumer. Working with the consumer teams across the Hotwire offices in [...]
60 Seconds with Ketchum’s Steph McDonald
Steph McDonald, Ketchum’s sports and entertainment practice director, gives her views on why brands should invest in women’s sports, how PRs can shape the sports conversation [...]