Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
NOW: Pensions appoints Cicero Group to retain PR brief
Workplace pensions company NOW: Pensions has hired Cicero Group’s PR practice to handle its UK communications. The partnership will see Cicero provide an ongoing proactive [...]
Hudson Sandler supports Quiz clothing on £200m IPO
Omni-channel womenswear company Quiz has successfully placed its shares as part of a £200 million IPO on the AIM stock exchange, with comms support from Hudson Sandler. [...]
Opinion: PR mentorship is a win-win deal for everyone involved
Whether for the mentor, mentee or the organisation itself – PR mentoring is win-win for all, says Mazar Masud, senior consultant at Powerscourt and Taylor Bennett Foundation [...]
FTI assists superyacht company with AIM float
Superyacht painting, supply and maintenance company GYG has floated on the AIM stock exchange with comms support from FTI Consulting‘s consumer industries team. The team [...]
Headland announces raft of senior hires
Financial and corporate comms consultancy Headland has appointed Carley Sparrow as associate director, along with another six new consultants. Sparrow joins Headland from [...]
Mercieca wins ESF Festival of Football social media brief
Mercieca will manage the social media for the ESF Festival of Football, the UK’s biggest youth football festival. ESF Events has briefed the Camden-based agency to drive [...]
Why every business can benefit from corporate newsrooms
Instilling newsroom culture into a business will maximise the effectiveness of its corporate communications, the co-founders of corporate comms agency Stampa argued in [...]
tpr media to promote two BBC documentaries
Independent production companies Hopscotch Films and Mosaic Films have appointed tpr media to promote two BBC Storyville documentaries this summer. Hopscotch Films’ Accidental [...]
WPR Agency hires consumer director
PR and social media consultancy WPR Agency has appointed Rebecca Williams as consumer director. She will be tasked with expanding the division and devising strategic campaigns [...]
Roland Dransfield celebrates 21 years with consumer division launch
Manchester-based PR agency Roland Dransfield is launching a new consumer division to coincide with its 21st birthday this summer. Adam Moss will lead the division in his new [...]
Opinion: Why today’s consumers demand live content across platforms
Nicholas Lazarus, co-founder of Sassy Films, describes the ever-changing nature of broadcast media and how consumers are increasingly migrating towards social networks for [...]
Carswell Gould makes senior PR appointments
Integrated communications agency Carswell Gould has hired Ian Murray and Jen Humm as associate director of media and PR account director, respectively. Murray joins the agency [...]
Powerscourt advises on Tatton Asset Management IPO
Powerscourt advised Tatton Asset Management on its recent admission to AIM, which raised £51.6 million in an oversubscribed institutional placing. Tatton Asset Management was [...]
Hotwire promotes Emma Hazan to global head of consumer
Hotwire PR has promoted Emma Hazan from managing director to the newly created role of global head of consumer. Working with the consumer teams across the Hotwire offices in [...]
60 Seconds with Ketchum’s Steph McDonald
Steph McDonald, Ketchum’s sports and entertainment practice director, gives her views on why brands should invest in women’s sports, how PRs can shape the sports conversation [...]
Ex-Microsoft strategist joins Text100 London as head of PR
Marketing communications agency Text100 has appointed Gary Berman as its head of PR in London, with a brief to enhance the company’s public relations credentials. Berman joins [...]
Yellow Jersey lands Angling Direct brief following IPO success
Angling Direct, the UK’s largest fishing tackle and equipment retailer, has retained Yellow Jersey PR after the agency advised on its successful IPO and admission to AIM. The [...]
Northern railway appoints MCG to showcase the north of England
Rail franchise Northern has appointed MCG PR to promote its ‘We Are Northern’ campaign, which highlights the opportunities for days out from its railway stations. After [...]