Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
LOTUS to manage comms for Spanish Tourist Office
The Spanish Tourist Office has appointed LOTUS to handle its PR, events and digital campaigns in the UK market following a competitive pitch. The agency has been tasked with [...]
CNBC: When you have an exclusive story, come to us first
A focus on quality over quantity is behind CNBC’s rapid digital growth this year, Cristy Garratt, CNBC’s head of social media and digital video, said at yesterday’s Cision [...]
Manifest adds three creatives to its senior team
Manifest has appointed Andrew Soar, Saxony Goodwin and Woody Anderson as creative communications director, senior brand strategist and senior account director, respectively. [...]
Seymour PR to promote engineering and FM sector
Facilities management services provider ABM UK has appointed Seymour PR to design and deliver its Junior Engineering Engagement Programme (J.E.E.P) campaign to change the [...]
Stand Agency hires Nick Osborne as associate director
Stand Agency has appointed Nick Osborne as an associate director to lead its financial and professional services division and develop its corporate and B2B accounts. Osborne [...]
Meet the Journalist: National Geographic Food launch editor Maria Pieri
Maria Pieri, National Geographic Food‘s launch editor, discusses the reasons behind the launch, its content and regular features and what she is looking for from PRs. [...]
Red Lorry Yellow Lorry launches German operation
Specialist tech consultancy Red Lorry Yellow Lorry has announced that it will open an office in Berlin, headed by former Hotwire Germany head of client services and corporate [...]
Newgate to help launch Duke Kunshan University courses
Duke Kunshan University has appointed Newgate Communications to manage UK and European communications for the launch of its first undergraduate programme. The university is a [...]
Why every brand should be using influencers in 2018
It’s 2012, and Erin Deering has just decided to follow her dreams and start her own swimwear company. She packs up her life and moves to Hong Kong with Craig, her fiancé. But [...]
MHP appoints Gemma Irvine as head of brand
MHP Communications has promoted Gemma Irvine to head its brand practice. Irvine, who joined the agency in 2008, will lead the team responsible for campaigns such as Missing [...]
Beattie appoints Midlands bureau chief
Beattie Communications has appointed Luke Bull, the former B2B director at WPR, as head of its Midlands operation. With 25 years’ PR experience at leading Midlands agencies, [...]
Opinion: Why communicators must prepare for gender pay gap reporting
Michaela Gray, senior manager at Golin, says businesses should act now to prepare their comms strategies for “toxic fallout” from the new gender pay reporting rules. The start [...]
This week’s PR news in brief (27 November – 1 December)
Here’s our round-up of essential PR news stories and features from the past week, including an interview with New Scientist’s Rowan Hooper, Remarkable Group’s [...]
Sarah Park joins Madano as senior associate director
Madano has appointed Sarah Park as senior associate director to oversee its specialist built environment practice. Park will oversee the practice’s continued growth, having [...]
8020 Communications to handle AXIS brief
Flight simulator manufacturer AXIS Flight Training Systems has appointed 8020 Communications to manage its international trade and corporate PR brief. The aviation, travel and [...]
Opinion: We have a responsibility to close the PR “opportunity gap”
Jessica Huie, director of Kaleidoscope Comms, talks about how meeting her first PR mentor changed her life – and why she’s proud to be part of Connect Mentors. We do not all [...]
BIG Partnership appoints Darren McLeod as client strategy director
BIG Partnership has appointed Darren McLeod as its client strategy director, bolstering its senior team in Manchester. McLeod will support the agency’s client portfolio and [...]
Mongoose to promote today’s National Geographic Food launch
Mongoose Sports & Entertainment has been appointed to publicise the UK launch of National Geographic Food magazine, which takes place today. APL Media Limited selected the [...]