Why it
Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Cognito to support Money 20/20 Europe launch
Money 20/20, a conference on the future and ‘digitisation’ of money, has brought in Cognito to support the launch of its inaugural Europe event to be held in [...]
Ad-blocking presents PR opportunity
Last week’s Guardian Changing Media Summit highlighted once again that ad-blocking, the practice of using software to remove banner ads from web pages, desktops and [...]
Merlin hires Diageo’s Crampton as corporate affairs lead
Merlin Entertainments, which includes visitor attractions Alton Towers, LEGOLAND and Madame Tussauds, has hired Diageo’s James Crampton to the newly created position of [...]
Start-up SalaryFinance expands brief for Clarity
FinTech company SalaryFinance, which was co-founded by former Google UK MD Dan Cobley, has brought in Clarity PR as its retained agency to raise awareness of its service. [...]
Hartridges hires Fleet Street Communications
Fleet Street Communications has been appointed by soft drinks family business Hartridges to launch its new brand positioning, re-design and packaging. The agency has been [...]
Vivino wine app appoints Manifest London
Vivino, which claims to be the world’s most downloaded wine app, has brought in Manifest London to handle its UK PR. The Vivino app was created to “take the guesswork out of [...]
Weber Shandwick adopts Facebook at Work
Weber Shandwick has become the first global PR firm to adopt Facebook’s business platform Facebook at Work, after a successful pilot programme that began late last year. [...]
Bray Leino
Wincanton selects Bray Leino for digital brief
Logistics company Wincanton has hired creative comms agency Bray Leino to support the transformation of its digital assets and redesign its web presence. Bray Leino will aim [...]
Senior digital appointment at FTI Consulting
FTI Consulting has hired Hanover’s Viv Jemmett as senior director in its digital team, reporting into MD and head of digital Ant Moore. Jemmett joins FTI’s 12-strong [...]
Behind the Headlines with Launch PR’s Johnny Pitt
Johnny Pitt, CEO of Launch PR, on roaring success, a very public penchant for chocolate and the worst thing anyone has said to him. Before I reach the office in the morning, [...]
Bell Pottinger appoints three partners
Bell Pottinger has made a number of senior appointments across its global network, including, in its London office, the promotion of Philip Pank (pictured) and Paul de [...]
Rich Leigh & Company partners with Foodinate to tackle food poverty
Consumer PR agency Rich Leigh & Company is providing pro bono PR support for new social enterprise Foodinate, which provides free meals to the homeless by working with [...]
4media Group promotes London Motor Show
The London Motor Show has appointed agencies Stature PR and 4mediarelations, both part of 4media Group, to handle the PR around its May event, following a competitive pitch. [...]
Octopus hired to boost UK cybersecurity brand
Nuix, a cybersecurity and risk management company, has brought in Octopus Group to increase brand awareness in the “highly competitive” UK IT market. Octopus was [...]
Golin UK introduces unlimited staff holidays
Golin UK has launched a “Life Time” scheme for its employees, which features unlimited holidays, flexible working and enhanced paternity pay and maternity leave, which it [...]
Meet the Quartz editorial team
Gorkana has a few places available at next week’s exclusive media briefing (5 April) with Jason Karaian, senior European correspondent at digital news outlet Quartz. One [...]
TechFinancials brings in Yellow Jersey
TechFinancials, an AIM-listed software provider to binary options brokers, has hired Yellow Jersey as its retained financial and corporate PR. The company has brought [...]
Siemens Home Appliances briefs Publicasity
Siemens has chosen Publicasity to handle the UK PR for its range of cooking, cooling and washing appliances, following a four-way pitch. Publicasity will work with Siemens to [...]
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