Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Travel Counsellors awards brief to MC2
PR and marketing consultancy MC2 has been appointed to develop and implement an integrated communications strategy for travel specialist Travel Counsellors. Travel Counsellors [...]
EM hires Rosneft’s Logutenkova
EM, the financial and corporate communications agency for emerging markets, has appointed Irina Logutenkova to its Moscow-based investor relations advisory practice. Irina [...]
3 Monkeys I Zeno wins Singapore Tourism brief
3 Monkeys I Zeno has been chosen to handle the UK comms for the Singapore Tourism Board, following a competitive pitch. The agency has been briefed to enhance awareness of [...]
Golin launches German j-v
PR agency Golin has formed a joint venture with GGH MullenLowe, its sister agency in Germany, allowing both agencies to bring a “truly integrated” offering to the [...]
Gorkana meets… Lovin Dubai
Five months after the launch of lifestyle website Lovin Dubai, Gorkana’s Jessica Lester talks to editor Devinder Bains about why the title is “BuzzFeed meets Time [...]
Speed manages global PR for The World’s 50 Best Restaurants
Speed Communications has been retained to manage the global PR for The World’s 50 Best Restaurants, as the brand embarks on its first global tour. The World’s 50 Best [...]
Squads announced for Hacks vs Flaks Spring Sports Day
The squads for this Sunday’s (10 April) annual football and netball showdown between PRs and journalists have been announced. Sunday sees the Bank of England Sports Centre in [...]
Fidante Partners brings in Montfort Communications
International investment management business Fidante Partners has appointed Montfort Communications to develop and implement a global communications programme. Fidante is an [...]
City AM to allow brands to directly publish content
Free business newspaper City AM is planning to allow companies to publish their own content on its website in return for a monthly fee. The CityTalk product is the idea of [...]
60 seconds with Narda Shirley, Gong Communications
Narda Shirley, founder of Gong Communications, on corporate reputation, working for challenger brands and misconceptions about PR. What media are you consuming on your way in [...]
Entertainment Retailers Association appoints comms lead
The Entertainment Retailers Association (ERA), the UK trade body that represents digital and physical retailers of video, music and games, has named Universal Pictures’ Lynn [...]
Mischief wins consumer PR brief for TransPennine Express
British transport group FirstGroup has extended its relationship with Mischief PR by handing the agency a consumer PR brief for its TransPennine Express franchise. In [...]
Gabrielle Shaw promotes Cowes Week
One of the world’s largest sailing regattas, Cowes Week, has appointed luxury boutique agency Gabrielle Shaw Communications to handle its PR as it reaches its 190th year. [...]
PR Case Study: Discover More
When Harley-Davidson wanted to tap into its target audience of touring motorcycle riders, Lexis set in motion an evolving ‘Discover More’ competition that would [...]
EHL Ingredients retains JAM
JAM has had its PR brief with international food ingredients supplier EHL Ingredients extended for the sixth year in a row. In 2010, JAM started working with Stockport-based [...]
Yellow Jersey wins Light Rabbit corporate brief
Corporate and financial media relations specialist Yellow Jersey PR has been retained to handle UK corporate media relations for Light Rabbit. Light Rabbit is a privately [...]
Shortlist for CIPR Excellence Awards announced
Tin Man has been shortlisted for eight CIPR Excellence Awards this year, with Brands2Life nominated seven times, Mischief up for six, and Ketchum and MHP in the running for [...]
Publicasity wins Bosch, NEFF and Gaggenau briefs
Publicasity has had its PR work with BSH Home Appliances extended to include its Bosch, NEFF and Gaggenau brands. The appointment comes a week after the agency was named as [...]