Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Meet the Journalist: Forbes’ European editor Alex Wood
Alex Wood, European editor at Forbes and founder of The Memo, explains why the magazine giant bought The Memo, how the site’s content will evolve and his favourite Memo [...]
Abe Smith to participate in keynote AMEC summit session
Abe Smith, president, Cision EMIA, will present his views on the future of earned media measurement at a keynote session at the 2018 AMEC Summit in Barcelona. He will be one [...]
Specialist LGBTQ+ travel PR agency KOG launches
Former journalists Gordon Smith and Krystin Arneson have launched KOG, a specialist agency aimed at building relationships between the LGBTQ+ community and tourism [...]
Simon McGee joins APCO Worldwide as executive director
Simon McGee, Boris Johnson’s former press secretary, has joined public affairs consultancy APCO Worldwide as executive director in its Global Solutions practice. McGee [...]
Opinion: PR versus marketing – how different can it be?
Former marketer Meg Dibb-Fuller, now senior client executive at Milk and Honey PR, lists the key differences she has encountered between the two disciplines since moving into [...]
Kirsty Reid joins Milk & Honey PR from Comic Relief
Milk & Honey PR has appointed Kirsty Reid, Comic Relief’s former national media manager, as client director to lead its growing consumer offering. Reporting to [...]
Your chance to see the world’s most advanced comms technology in action
You will be blown away by what’s possible with the latest earned media technology. Advances in cloud technology and big data have revolutionised the industry in recent [...]
Cision clients sweep the board at PR Moment awards
Taylor Herring and The Romans both picked up five awards as Cision clients won 34 out of 36 gongs at last night’s 2018 PR Moment Awards London and the South ceremony at [...]
This week’s PR news in brief (19-23 March)
Here’s a round-up of the week’s essential PR news and features, including Cision’s activities at the B2B Marketing Expo, a new hire at FTI and account wins for [...]
Tom Ritchie: We are on the precipice of an earned media revolution
New technology is set to revolutionise earned media and allow communicators to target audiences and measure ROI like never before, says Tom Ritchie, Cision’s EMIA VP GTM. [...]
Issa PR to handle international launch of Danish public artwork
Issa PR has been appointed to handle the international launch of a public artwork in Denmark that will be unveiled on Saturday 31 March. The agency will represent artists [...]
Promote PR scores 2018 England Hockey World Cup brief
England Hockey has appointed sports and fitness specialist Promote PR to support this summer’s Vitality Hockey Women’s World Cup. Promote PR will focus on maximising [...]
FleishmanHillard Fishburn bolsters consumer team with three new hires
FleishmanHillard Fishburn has hired Sherawaye Hagger, Pip Solway and Emma Padden as directors to enhance its consumer team’s strategic offering. Padden joins the firm from [...]
S&U hands integrated brief to Newgate and Capital Access Group
Motor finance and specialist lender S&U PLC has appointed Newgate Communications and Capital Access Group as its integrated public relations and investor advisers. The [...]
Golin wins Danone’s Evian and Volvic briefs
Food company Danone has appointed Golin to lead social strategy and content creation for its Volvic and Evian brands following a competitive pitch. The agency will deliver [...]
Farrer Kane to raise profile of healthcare innovation hub
Farrer Kane is to run media relations and drive social media engagement for Health Enterprise East, the healthcare innovation hub. Dr Anne Blackwood, CEO of Health Enterprise [...]
Meet the Journalist: PinkNews head of content Ellen Stewart
Ellen Stewart, head of content at PinkNews, speaks about her love of digital journalism, the importance of LGBT+ media and how the title works with PRs. Throughout your career [...]
Frank wins Push’s B2B comms brief
Online advertising agency Push has hired Frank to handle its B2B comms programme. Frank will use the agency’s Google premier partner status to help promote campaigns designed [...]