Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Cision webinar to reveal what journalists really want from PRs today
For Cision’s 2018 State of the Media survey, we wanted to discover what the transformation the media has undergone over the past 12 months means for PR professionals. So, we [...]
Fanclub PR wins Wowcher’s PR brief
Deals website Wowcher has enlisted Fanclub PR to run its UK press office and drive brand advocacy and search visibility for the business, following a competitive pitch. Alexis [...]
Amy Williams joins Rewired as senior account manager
Birmingham-based PR, marketing and event management agency Rewired has appointed Amy Williams as senior account manager. Williams will be responsible for managing delivery of [...]
Daily Mail reporter Paul Thomas joins MRM as consultant
MRM has hired Paul Thomas, a Daily Mail reporter specialising in mortgages and investments, as a consultant in its news and content team. He will help drive production of [...]
Opinion: Why this is PR’s film moment
Mark Lonsdale, producer at Leap Films, marks the start of the Cannes Film Festival by revealing why PR professionals are beginning to embrace the use of film. Let’s call it [...]
This week’s PR news in brief (30 April – 4 May)
Here’s a round-up of the week’s essential PR news, featuring PrettyGreen’s Paddy Hobbs, the CIPR energy leadership platform and the PRCA’s 2018 census. [...]
Anne-Sophie Breband joins Black Sun as head of social media
Black Sun has appointed Anne-Sophie Breband as head of social media, leading its social media offer to FTSE and international clients. Breband will be responsible for growing [...]
Instinct wins Cath Kidston Watches brief
Licensing company Intercity Group has appointed instinct as the retained UK PR agency for the Cath Kidston Watches brand. Instinct will handle all of the brand’s press and [...]
PR Case Study: Stand Agency – Safer Internet Day
Stand Agency used a survey of young people’s online experiences and Safer Internet Day partners to help amplify the UK Safer Internet Centre’s messages. Campaign: [...]
Cision Insights uncovers 3 reputational risks facing the FMCG industry
The £350 million FMCG industry is changing fast. Shifting consumer preferences, new political pressures and resistance to healthier product ranges are all creating [...]
Guto Harri joins Hanover as senior adviser
Hanover has appointed Guto Harri as senior adviser to provide senior counsel to their roster of blue chip clients in Europe and Middle East. Currently a contributing political [...]
Champions (UK) recruits former ITV commercial director Gary Knight
Champions (UK) has appointed former ITV commercial content director Gary Knight as its new non-executive director. Working in a creative director role, Knight will develop [...]
Laura Leggetter to lead Redleaf’s Residential Property team
Redleaf Communications has appointed Laura Leggetter as managing director of its Residential Property division. Leggetter’s portfolio at Redleaf will include the likes [...]
Little Red Rooster secures UK Bang & Olufsen account
Danish audio lifestyle brand Bang & Olufsen has handed its consumer PR brief for the UK and Ireland to Little Red Rooster. The agency will run the brand’s UK press office, [...]
Red Lorry Yellow Lorry to promote ConsenSys
Blockchain company ConsenSys has appointed B2B tech PR agency Red Lorry Yellow Lorry to increase its brand awareness. Red Lorry Yellow Lorry will help to raise the company’s [...]
Kazoo Communications restructures senior leadership team
Kazoo Communications promoted Michael Blount and Delilah Pollard to director roles, restructured its senior leadership team and hired four new staff. The pair joins Kazoo [...]
Opinion: How to demonstrate the value of PR in the energy sector
Paddy Blewer, co-chair of the CIPR’s new Energy Leadership Platform, explores how the group will demonstrate the value of public relations during a period of near [...]
Clarion to help Maid of the Loch set sail
Steamship Maid of the Loch has appointed Clarion Communications to support its major restoration appeal. Clarion will work with the team running the steamship, which is [...]