Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Recollection of negative coverage for charities is falling, shows Gorkana survey
For the third business quarter (July-September 2016) Gorkana’s Charity Attitudes Benchmarking Survey shows that recollection of negative coverage around charities has [...]
Your Move and e.surv appoint Rostrum
National lettings agency Your Move and chartered surveyors firm e.surv, both subsidiaries of LSL Property Services, have appointed Rostrum as their corporate PR agency. [...]
Harvester hires Threepipe
Family restaurant chain Harvester has handed a retained PR brief to Threepipe to manage its social media and consumer press office activity, following a competitive pitch. [...]
Edelman appoints former chief advisor to Boris Johnson
Edelman has appointed Boris Johnson’s former chief advisor Will Walden as managing director, public affairs, and has promoted Gupreet Brar to general manager, Brussels. [...]
Webinar: 2016 – a year in PR
Tin Man’s Mandy Sharp and The PC Agency’s Paul Charles will take up Gorkana’s annual challenge today at 3pm (Wednesday 14 December) to identify key PR trends for [...]
Madeleine Thompson briefs The Fashion Digital
British knitwear designer Madeleine Thompson has appointed The Fashion Digital as its social media agency. Madeleine Thompson’s eponymous brand began with a cashmere beanie, [...]
Aspectus and Fidessa mark eight-year partnership
This month marks the eighth year of a partnership between comms agency for the financial services, energy, engineering and technology sectors, Aspectus, and Fidessa, the [...]
FleishmanHillard chairman appointed PRCA Fellow
John Graham, chairman at FleishmanHillard, is the most recent Fellow to be appointed by the Public Relations and Communications Association (PRCA). Graham joined [...]
MJ Hudson appoints Cubitt Consulting as corporate and financial comms adviser
Multi-disciplinary professional services firm, MJ Hudson, has appointed Cubitt Consulting to advise on its communications advisory services across Europe. Matthew Hudson, CEO [...]
Cisco hires Oliver Roll as CCO
Oliver Roll is joining US-based technology conglomerate Cisco as SVP and chief communications officer. In his new position, Roll will lead analyst and public relations, [...]
The Star’s digital content editor joins HR Media
Simon Waller, former digital content editor at Sheffield newspaper The Star, has joined HR Media to enhance the South Yorkshire PR agency’s digital offer. Waller is [...]
Gorkana meets… PC Advisor
Jim Martin, the editor of tech magazine PC Advisor talks about the the title’s unique relationship with digital and ecommerce, and gives an insight into its most popular [...]
Two wins for Mercieca
Mercieca has won two new PR briefs from food-to-go business Adelie Foods and the Licensed Trade Charity (LTC), which provides debt advice, free support and care for the [...]
PR Agency One pledges to subsidise EU membership for employees
James Crawford, the managing director of Manchester-based PR Agency One, pledges to offer employees up to £1,000 per annum if they wish to opt into the ‘associate EU [...]
Gong Communications hires senior account managers
Gong Communications has hired two corporate communications specialists, Libby Wyman and James Deacon, as senior account managers. Wyman joins form Forster Communications, she [...]
W promotes Sophie Raine to deputy MD
Sophie Raine has been promoted to deputy managing director, a new role at W Communications. Raine, who joined W in early 2014, previously served as a director at the agency, [...]
The key to pitching more visual stories
Visual communication is leading the way in the media and journalists are urging PRs to send strong still images, video or infographics. Gorkana asks four agencies what’s [...]
M&C Saatchi Sport & Entertainment names new entertainment lead
M&C Saatchi Sport & Entertainment has promoted Jodie Fullagar to head of entertainment, 10 years after she first joined the agency’s entertainment division as its [...]