Smarts Communicate has been appointed to launch ‘Ministry Does Fitness’, a new fitness offering from Ministry of Sound. Smarts’ London office will coordinate a programme of local and national activity to launch the offering including influencer outreach, social and media relations. The agency looks to break into the London fitness scene with its ‘Be Good to […]
Westminster and Edinburgh-based communications consultancy PLMR has been appointed to lead a programme of public affairs activity for Gumtree UK. According to PLMR, classifieds site Gumtree, which is owned by eBay, is visited by more than 36% of the UK’s internet population each month, and has approximately two million classified advertisements live on its platform at […]
Ogilvy PR UK has appointed Diffusion PR’s Remy Le Fèvre as creative director. He will work across several Ogilvy PR clients, including Bacardi, YouTube, Huawei, Puma and Ford. Le Fèvre’s previous role at Diffusion PR saw him integrate the agency’s global strategy and lead its consumer PR offer. Previously, he worked at Hill+Knowlton Strategies. In his […]
Racepoint Global has announced that Peter Prodromou, the company’s president since 2013, will assume the role of CEO. Larry Weber, who founded the firm in 2004, is to take on the title of founder and chairman. Prodromou has been part of Racepoint Global, which has its European HQ in London, since it was founded in 2004. He has served […]
Chris Calland has rejoined corporate and public affairs consultancy Hanover as part of the leadership team for its corporate practice. He previously worked as a senior account director at Hanover for three years, before joining Freud Communications in June 2016. Gavin Megaw, managing director, corporate and brand at Hanover, said: “Chris was a great loss […]
TV channel Drama wanted to create a PR campaign to promote its Jane Austen season, which would launch on 12 February. To fire up media attention, UKTV’s in-house PR team, in partnership with Taylor Herring, decided to find out what Jane Austen’s beloved character, Mr Darcy from Pride and Prejudice, really would have looked like…and […]
Teneo Blue Rubicon’s Sam Bevans has joined London-based comms consultancy firstlight as an associate director on its corporate team. Prior to Blue Rubicon, Bevans worked as an associate director at Freud Communications. Paul Davies, managing director at firstlight, said: “Sam’s arrival adds another senior practitioner to our team and demonstrates our ongoing investment in our offer […]
Weber Shandwick has appointed Heather Blundell as MD of its Manchester office. Blundell has been acting MD of the agency’s Manchester office since March 2016 and replaces outgoing MD Jo Leah. A strategic comms, corporate PR and issues management specialist, Blundell has been promoted into the role having led the agency’s corporate and B2B team to […]
Major League Baseball (MLB) has appointed W to handle its UK and European PR, as the organisation looks to increase its efforts throughout the continent to engage with fans and cultural influencers. W’s wide-ranging PR and social brief will encompass activating handpicked cultural partnerships, planning live events, and other efforts to showcase the sport to […]
Murray Carmichael-Smith, managing partner of integrated marketing agency bcsAgency, explains why he uses a made-up word to sum up success in B2B PR and marketing. B2B marketing to me is all about “joined-up-ness”. It’s a made up word but, to me, it sums up what truly great B2B marketing is all about. All of the […]