Free business newspaper City AM is planning to allow companies to publish their own content on its website in return for a monthly fee. The CityTalk product is the idea of chief operating officer Charles Yardley, whose previous role was EMEA MD for Forbes, a business publication which has a similar system. CityTalk, the new […]
Narda Shirley, founder of Gong Communications, on corporate reputation, working for challenger brands and misconceptions about PR. What media are you consuming on your way in to the office? I listen to Radio 4 in the car on my drive to the station, then I scan Twitter on the train. The amount of video on […]
The Entertainment Retailers Association (ERA), the UK trade body that represents digital and physical retailers of video, music and games, has named Universal Pictures’ Lynn Li as its new director of marketing and comms. Li previously led the international publicity functions for Universal Pictures Home Entertainment and 20th Century Fox International Home Entertainment until 2014. […]
British transport group FirstGroup has extended its relationship with Mischief PR by handing the agency a consumer PR brief for its TransPennine Express franchise. In December, Mischief supported FirstGroup’s announcement of its successful bid for the TransPennine franchise, which links major urban areas including Newcastle, York, Leeds, Sheffield, Manchester and Liverpool. The agency provided a […]
One of the world’s largest sailing regattas, Cowes Week, has appointed luxury boutique agency Gabrielle Shaw Communications to handle its PR as it reaches its 190th year. Cowes Week, which takes place from 6 to 13 August this year, has seen the globe’s most talented sailors and Olympians compete alongside seasoned amateurs and novices along the shores of […]
When Harley-Davidson wanted to tap into its target audience of touring motorcycle riders, Lexis set in motion an evolving ‘Discover More’ competition that would offer one lucky biker, selected from more than 10,000 entries, the chance to create the ultimate European biking adventure. Campaign: Discover More 2014/15 Client: Harley-Davidson PR Team: Lexis Timing: Winter 2014 – Summer 2015 Overview […]
JAM has had its PR brief with international food ingredients supplier EHL Ingredients extended for the sixth year in a row. In 2010, JAM started working with Stockport-based EHL to raise its profile in the food manufacturing and processing sectors, as well as within wholesale, retail, catering and foodservice. Coverage hits included Food Manufacture, British […]
Corporate and financial media relations specialist Yellow Jersey PR has been retained to handle UK corporate media relations for Light Rabbit. Light Rabbit is a privately operated LED lighting specialist based in London, Dublin and Jersey. It launched in 2011 and sells to both consumer and trade markets. Yellow Jersey will work closely with management on […]
Tin Man has been shortlisted for eight CIPR Excellence Awards this year, with Brands2Life nominated seven times, Mischief up for six, and Ketchum and MHP in the running for five awards each. Tin Man’s nominations include Consumer Relations Campaign, Best Use of Media Relations, Automotive, Arts, Culture or Sports, Best Event and Outstanding Small PR […]
Publicasity has had its PR work with BSH Home Appliances extended to include its Bosch, NEFF and Gaggenau brands. The appointment comes a week after the agency was named as the UK PR agency for Siemens Home Appliances. The agency has been retained by German appliance brand Bosch to handle the PR for its range […]