Spider has been chosen as the retained consumer PR agency for independent British craft gin brand Warner Edwards, and has won a brief to launch new London-based Neapolitan restaurant ‘O ver. Spider has been briefed to develop a comms campaign that will promote Warner Edwards as a quality craft gin. Activity will include consumer and trade PR, as well […]
FTSE 250 company, Northgate Vehicle Hire, has appointed Brand8 PR to help deliver its strategic business development plan. The Leeds agency is working closely with Northgate’s marketing team to devise and implement campaigns across traditional, digital and social media. Jonathan Pearce, Northgate head of marketing, said: “Brand8 PR has a distinct approach to public relations […]
Luke Budka, director at TopLine Comms, tells us the challenges SMEs face when it comes to PR, and what to keep in mind when looking to appoint an agency. The main PR challenge for SMEs? Time. But then that’s pretty much the main challenge for every SME when it comes to doing anything outside of the […]
Beattie is opening an office in Canada and claims its international expansion is a reaction to the recent Brexit vote. Laurna Woods, group managing director at Beattie, said: “We want to control our own destiny instead of waiting to see what happens when the UK pulls up the drawbridge on Europe. That means establishing our own international network, and […]
As the agency publishes its fifth annual Ketchum Leadership Communication Monitor (KLCM) study, Rod Cartwright, director, global corporate and public affairs practice, explains how it benefits Ketchum and its clients. This is the fifth year in a row that we have deeply explored consumer views from around the world on the relationship between effective leadership and communication. This […]
Kazoo Communications has won a social media brief to support the launch of ‘The Epicurean’, a fine food and artisanal drink event for the UK. The Epicurean London, which comes from Hemming Events, organisers of The London Wine Fair, will take place at The Old Truman Brewery on Friday 28 and Saturday 29 October. Food connoisseurs and casual […]
In response to growth in the health tech sector, Hotwire has launched a new global health tech practice. Brendon Craigie, group CEO at Hotwire, said: “Every day we get the opportunity to work with businesses that are creating technologies that are changing the world for the better. Nowhere is this more the case than in health tech […]
Gorkana has a few final places available for its exclusive breakfast briefing with smart shopping and lifestyle content platform TBSeen.com next Thursday 7 July. TBSeen.com was founded earlier this year by TV and radio presenter Kate Thornton. With a focus on “savvy shopping”, Thornton curates a mix of shopping deals and content with brands and personalities […]
Global agency TK has been appointed by Melitta Professional Coffee Solutions to handle the UK launch of its new range of blended coffee, following a three-way pitch. Melitta Professional has briefed TK to handle its UK PR and marketing activity, and introduce the brand to hotel, restaurant and café market. TK will work to spread the […]
When PHA Media was enlisted to support Living Streets’ National Walking Month 2016 and change the behaviour of the general public, particularly among the middle aged, the agency developed a #Try20 campaign which called on people to walk at least 20 minutes per day. The results? More than 450 pieces of coverage and a five-fold increase in pledges on […]