Royal British Legion Industries (RBLI) has brought in Pagefield to develop and execute a campaign for its LifeWorks programme, which helps veterans return to the workplace after military service. Pagefield will support LifeWorks through a combination of PR and stakeholder relations surrounding a launch event and communications campaign to provide veterans, particularly those who are […]
London-based food and drink comms agency TASTE has restructured its leadership team with the appointments of Bite’s Ricky Davison, Spider PR’s Charlotte Joseph and We Are Social’s Louise Stapley, as well as the promotion of Carolanne Bamford. Davison and Joseph both join TASTE as business directors, with a brief to deliver team direction and development. […]
Tom Coombes, CEO and founder at finance-focused PR and marketing firm Cognito, talks to Gorkana about his experiences managing an international agency, the challenges he has faced and his plans for the final quarter of the year. What have been the biggest challenges in the building and maintaining of an international consultancy? It’s all about the people and making sure […]
Content is content, right? Not according to research by the Branded Content Marketing Association (BCMA). You need to understand the difference if you are to make the most of branded content in your communications, writes Andrew Canter, global CEO of the BCMA. The explosive growth of social media platforms has meant that brands have had to […]
Triple S Group, the management group for Wayne Rooney, has appointed the FA’s former head of media, Mark Whittle, as MD of its newly-formed PR company, Triple S Communications. Triple S Communications will provide PR and media solutions for a range of “high-profile” individuals, brands and organisations in the sports, business and entertainment sectors. The […]
MHP Communications has hired Timothy Goodman and Stephanie Snow as directors in its health division. Goodman spent 14 years with major pharma company Pfizer in a variety of headquarters and in-market roles, including speechwriter to the chairman and CEO, assistant director of global policy and corporate affairs director for Pfizer Chile. Snow has also worked for Pfizer in the UK, and globally […]
Tricker PR drove ticket sales for the Scottish Traditional Boat Festival with a low budget campaign inspired by ancient mariner superstitions that saw bananas banned in a Scottish harbour village. Campaign name: The Banana Ban Client: Scottish Traditional Boat Festival PR Team: Tricker PR Timing: July 2015 Budget: £2k (Tricker PR provided the bananas free of […]
John Doe has launched a global influencer division called John Doe_i, which the agency says will drive influencer activity across its client base. Services provided by John Doe_i include content creation, influencer strategy and campaign implementation. The launch of the new division follows recent senior appointments at John Doe, including creative director James Wilkins – formerly […]
Former RMS PR director Pete Davies has launched a new Manchester-based PR agency called Sugar, with six new clients. Davies has spent the past the past 15 years at RMS PR, prior to which he was a senior press officer at Greater Manchester Passenger Transport Executive (GMPTE) – now Transport for Greater Manchester. Sugar, which […]
Your bitesize update on the best PR features, including opinion, news analysis, event write-ups and insights, on Gorkana News this week: Insight: CNBC’s Arjun Kharpal on why he wants more snapchat pitches For the last three months, CNBC’s international technology reporter, Arjun Kharpal, has requested pitches from PRs via Snapchat. Gorkana caught up with the […]