Back in July, Lord Sugar’s former publicist, David Fraser, said Trump’s campaign for the US presidency was arguably one of the greatest PR campaigns in recent years. Fraser, who is now MD of PR and SEO agency Ready10, said that when it came to communications, Trump’s campaign was “poetry in motion”. What do you think? 22 […]
Nick Jablonka, the 18-year-old A-Level student whose online Christmas video made thousands of internet users believe it was this year’s official John Lewis Christmas advert, has been offered a newly-created role by W Communications on its digital and social team. Jablonka created the video, entitled ‘The Snowglobe’, as part of his media coursework back in June […]
Spoon PR founder Sarah Canet has joined lifestyle comms agency Sauce Communications to build its international division and brought four new clients onto its books. Canet, who has more than 20 years’ experience, brings three of her long-standing clients to Sauce: Italian restaurateur and chef Massimo Bottura from Osteria Francescana, Swedish chef Niklas Ekstedt from […]
Clarity PR, which specialises in working with fast-growing tech businesses, has won the account for London search intelligence company Captify. Clarity’s team has been briefed to raise Captify’s profile, and will work alongside its marketing team to execute a programme in Europe and North America. The strategy will involve media relations, content marketing activities and event […]
The Week Junior, which claims to be the UK’s fastest growing children’s subscription magazine, has hired creative PR agency Taylor Herring to promote the brand in its debut year. The Week Junior is aimed at “curious and smart” 8-14-year-olds, who “want to make sense of the world around them”. Content includes information on topics including […]
FTI Consulting has expanded its strategic communications segment in London with the addition of 15 people from HR and learning development firm JSB. These professionals will lead FTI’s employee engagement and change communications practice, led by Leslie Benson, its new senior MD in strategic communications. Benson, JSB CEO and global head of the employee engagement and change communications […]
The Pool, the multi-media platform for women “too busy to browse” launched by magazine editor and author Sam Baker and broadcaster Lauren Laverne in 2015, has appointed network comms group Exposure to build its profile and work on a series of consumer and corporate events. Launched to “champion female voices”, The Pool covers everything from daily news, […]
Well over half (59%) of consumers say they are more likely to develop loyalty to a brand if they watch a video about it that they like, according to new research from video production company Groundbreak Productions, with 80% of 18 to 24-year-olds saying video is the main driver for developing brand loyalty. Groundbreak Productions’ […]
Louise Ansari, director of communications at charitable foundation Centre for Ageing Better, talks about the opportunities for charity sector communications and building trust in a relatively new organisation. What attracted you to Centre for Ageing Better? The very clear vision of the organisation – that everyone should enjoy a good later life. The fact that it was a start-up […]
FleishmanHillard Fishburn (FHF) is strengthening its corporate communications practice with the appointment of Depali O’Connell (Dee) as associate director. O’Connell joins from Blue Rubicon, where she spent almost ten years. She said: “I’m delighted to be joining the team at FHF. The agency is at a really exciting juncture and the corporate team is doing brilliant […]