Fox PR wins Fairmont Maldives Sirru Fen Fushi resort brief

Luxury resort Fairmont Maldives Sirru Fen Fushi has appointed Fox PR to handle its PR campaigns in the UK, US and Canada.

The agency has been tasked with launching the resort – Fairmont’s first in the Maldives – this month, while also promoting the installation of the country’s first underwater sculpture museum next month.

Lysbeth Fox, owner and managing director of Fox PR, said: “It’s an honour for us to work with such a renowned and respected brand. Fairmont’s passion has always been to connect guests to the very best facets of the destination; and we at Fox PR look forward to creating a powerful communications strategy that connects the world’s media to the best of Fairmont.

“The underwater water sculpture museum is such a unique offering for the Maldives and we look forward to showcasing the stunning new resort to luxury travel and lifestyle media.”

Denis Dupart, Fairmont Maldives Sirru Fen Fushi general manager, added: “We are delighted to be working with the Fox PR team to promote the new Fairmont resort in the Maldives.”