Promote PR wins ((BOUNCE)) brief
((BOUNCE)), one of the UK’s fastest growing fitness franchises, has appointed fitness PR specialist Promote PR to manage the brand’s consumer and trade PR.
With over 20,000 participants every month at more than over 100 studios across the UK, the ((BOUNCE)) training programme boasts an average start up time of just four weeks, from training to running a business teaching class.
Instructors learn a variety of class styles, including BLAST – with weights, BALANCE – yoga-based, BOOTCAMP – full body circuits, and BOX – boxfit sessions.
Following successful UK growth, ((BOUNCE)) studios will open this year in Australia, Europe and the USA.
Kimberlee Perry, founder and CEO of ((BOUNCE)), said: “Promote was such an obvious choice for us with their vast experience in the fitness sector, coupled with their passion to get more people, more active, more often. We were blown away by their sector knowledge, media contacts and extensive connections across the entire fitness sector.”
Promote PR MD Sue Anstiss added: “We absolutely love the energy of the ((BOUNCE)) classes – they’re unlike any rebounding workouts we’ve seen before in the UK or Europe. Kimberlee has established a business that’s already hugely successful and we’re excited to help her and her team move things to the next level – attracting more franchisees and establishing the brand with media and influencers.”