Good Fabs win for Alexander PR

Good Fabs, a leading supplier of fabricated exhausts for Formula 1 and NASCAR, has appointed Alexander PR for the launch of its first consumer-facing products.

Since 1982, Good Fabs has been at the “forefront of innovation and technology” in fabricated exhausts for F1 Motor racing. In the 2011 season it supplied product to more than one-third of the cars, including Grand Prix winners.

Other European customers include teams from Formula Two, the World and British Touring Car Championships, as well as Swedish supercar manufacturer Koenigsegg.

Alexander PR has been briefed to launch two “after-market” exhausts – the GF Moto Inconel Header Set for the BMW S1000RR and the GF Moto Titanium Header Set for the Honda Africa Twin – to the consumer market. It will start activity at the MCN Motorbike Show at Excel London on 17 February.

Neil Morgan (pictured), MD at Good Fabs,  said: “We have been one of the world’s leading suppliers of fabricated exhausts to motor racing for over three decades and we’ve taken that experience and created exhausts that motorbike enthusiasts will appreciate and enjoy.”

Adam Rutherford, director at Alexander PR, added: “Good Fabs is a game changing, market leader in the motor racing sector and we’re looking forward to steering its communications during this exciting new chapter in the development of the business.”