Caliber wins six-figure Bauer Media Group account
Comprigo, Bauer Media Group’s online product comparison brand, has appointed Caliber to handle its digital marketing activity following a three-way pitch.
The partnership will see Caliber manage comprigo’s online presence, including PR, SEO, design and digital marketing across Europe, Asia and North and South America.
Caliber’s UK offices in London and Edinburgh will drive the roll-out, working closely with comprigo’s executive team in Germany.
Mathias Rochus, comprigo’s CEO, said: “This is a pivotal time in comprigo’s growth strategy. So, it was extremely important that we appoint an agency to work with us as a strategic partner to deliver against our ambitious business objectives.
“Caliber presented an impressive integrated offering and was unanimously chosen by our executive team and partners to help drive sustained growth across our key markets.”
Rav Singh, chief executive at Caliber, added: “This is a significant partnership for the agency, making use of our full collaborative suite of specialist teams to provide comprigo with everything from insight and development to SEO, content marketing, design and digital PR.
“Our appointment is a great endorsement for the UK digital marketing sector. By attracting international brands like comprigo to our shores, we continue to demonstrate the fantastic level of skill, knowledge and talent we have to offer here.”
- Pictured: Rav Singh