London Design Festival hands global comms brief to Exposure
London Design Festival has chosen Exposure to lead its global comms. The agency aims to develop a long-term comms strategy that will “democratise design” by highlighting its impact on all areas of life.
The Smile by Alison Brooks (credit: Ed Reeve)
London Design Festival was founded by Sir John Sorrell and Ben Evans in 2003 with the vision to celebrate and promote London as the design capital of the world.
The next festival is due to take place from 16 to 24 September, with activity taking place at several venues and institutions across the capital.
Exposure’s comms activity aims to elevate the Festival’s global credentials, as well as showcase the talent of the international design community.
Sir John Sorrell, who is chairman of London Design Festival, said: “We look forward to working with Exposure on London Design Festival. With our shared motivation to celebrate design’s global impact, this collaboration will bring a reinvigorated approach to our communications strategy, and will continue to shape the Festival’s national and international success.”
Raoul Shah, founder and CEO of Exposure, added: “It is a genuine privilege to be representing London Design Festival. We will be working closely with its Board to develop a long-term communications strategy, ensuring we not only celebrate the impact of good design in society and in our everyday lives but also to raise awareness of the cultural, economic and social impact of design, ideas and creativity in the UK and beyond, via a multi-tiered communications approach.”
