Opinion: How creatives can stand out in a data-driven world
John Brown, founder of Don’t Cry Wolf, passionately defends the need for creativity in comms and argues that data will never trump instinct when it comes to producing PR [...]
PR news round-up (30 July – 3 August)
Here’s a round-up of the week’s top PR news, featuring account wins at The Lifestyle Agency, Eulogy’s new MD and Authentic Ibiza PR’s expansion. [...]
Sir Craig Oliver to deliver keynote speech at CommsCon
Cision is thrilled to announce that industry heavyweight Sir Craig Oliver, David Cameron’s former director of communications, will headline as CommsCon’s guest keynote [...]
PR news round-up (23-27 July)
Here’s a round-up of the week’s top PR news – featuring the PRWeek Awards shortlist announcement, changes to Marks and Spencer’s press team and [...]
Opinion: Freelance PRs are a strategic resource, not a stopgap
Nigel Sarbutts, founder of freelance network The PR Cavalry, argues that senior comms professionals need to include freelance PRs in their long-term strategies. It’s [...]
Opinion: Work experience should be treated like an interview
Juliet Cameron, chief operating officer at Launch, argues that both interns and employers should look to summer internships as an extended job interview. Too much work [...]
PR news round-up (16-20 July)
Here’s a round-up of the week’s top PR news – featuring Ketchum’s Alexandra Marsh, Launch’s new account win with Brewers Fayre and senior hires at [...]
How to map data to storytelling
Just because the amount of data available to communicators is growing, it does not guarantee that all PR professionals automatically glean actionable insights from using it. A [...]
60 Seconds with Campaign Collective’s Simon Francis
Simon Francis, a founder member at Campaign Collective, discusses why he created a PR agency as a social enterprise, recent award wins and why it eschews job titles. [...]
PR news round-up (9-13 July)
Here’s a round-up of the week’s top PR news – featuring the CommsCon journalist panel, FleishmanHillard Fishburn’s new division and a new senior hire at FTI [...]
Opinion: Navigating a world of higher expectations demands more focus
Richard Johnson, who recently joined Clarion’s Advisory Board to help relaunch its reputation management service, shares his thoughts on why corporate reputation is more [...]
Combining art and science in effective communications
In this digital, globalised age, the reach of big data is inescapable. Industry after industry has been disrupted by the rise of data and the change in working practices it [...]
PR Case Study: Pelican Communications – Steel for Packaging
Pelican Communications helped the Association of European Producers of steel for packaging (APEAL) to promote an animation highlighting the benefits of steel packaging. [...]
Cision launches unmissable comms event – CommsCon
Cision has launched CommsCon, a communications congress which will showcase the revolution sweeping across the earned media landscape. The biggest names in the business will [...]
PR news round-up (2-6 July)
Here’s a round-up of the week’s top PR news – featuring Munch, a call to “save the internet” from the PRCA and a look at the England football [...]
PRmoment launches Creative Moment to champion creativity
The team behind PRmoment have launched Creative Moment, a new online magazine to showcase creative work. The magazine has been designed as a forum that discusses today’s most [...]
PR news round-up (25 June – 2 July)
Here’s a round-up of last week’s biggest PR news – featuring Forbes Europe’s Alex Wood and senior appointments at Curzon, Montfort, Cicero Group, Cirkle and [...]
Cicero Group exec: PR needs to be more inclusive
Iain Anderson, Cicero Group‘s executive chairman and committee member at LGBT+ PR networking group InterComms, discusses whether PR is inclusive enough and how [...]