Virgin Holidays hires One Green Bean
Virgin Holidays has appointed One Green Bean as its first retained PR agency with a brief to support its new ‘Seize the Holiday’ brand positioning. One Green Bean’s PR [...]
Anthony Joshua-backed gym hires TLA
BXR, a members-only fitness facility backed by IBF Heavyweight Champion Anthony Joshua, has chosen The Lifestyle Agency to launch its flagship site on Chiltern Street in [...]
AstraZeneca’s Kelly Teasdale joins Burson-Marsteller
Kelly Teasdale has joined Burson-Marsteller’s healthcare team as senior director, following two years as global brand comms director at pharmaceutical firm AstraZeneca. At [...]
Most read people news on Gorkana News
Your bite-sized update of the latest people news and moves featured on Gorkana News: Communications and Network Consulting (CNC) hires Katherine Fennell as a consultant. [...]
John Doe to begin work with Roundhouse
John Doe has been hired to handle the PR for the Roundhouse’s Charity Gala in March 2017. On its shared 50th anniversary as an arts centre and 10th anniversary as a charity [...]
Three benefits to running a PR agency in Manchester
Trade association Manchester Digital’s #RelocateMCR report has highlighted the finding that digital professionals in Manchester say it’s the best place to start a business. [...]
Gorkana meets… Paint & Draw
Beren Neale, editor of Future’s new title Paint & Draw, which is aimed at the “enthusiast artist of all abilities”, talks to Gorkana about why now is the [...]
Fresh produce giant Minor Weir & Willis hires Big Cat
Fresh produce giant Minor Weir & Willis (MWW) has appointed marketing comms agency Big Cat to build brand awareness and increase market share, following a competitive [...]
Opinion: Four steps to choosing the right influencers for your brand
Following last week’s launch of the Gorkana Guide to Influencer Marketing, Carli Goodfellow, director of digital influence at Cirkle, shares her very own four-step [...]
Tangerine appoints B2B deputy MD
Susan Milne-Bennett, a former MD of Ogilvy PR and Hill+Knowlton in New Zealand, has joined Tangerine in the UK as deputy MD of its B2B team, with a brief to support ambitious [...]
Brown Forman hands Jack Daniel’s retainer to Eulogy
Jack Daniel’s, the UK’s biggest whiskey brand*, has handed a retained PR brief to Eulogy, following a competitive pitch. The agency currently works on other Brown Forman [...]
PR Case Study: Mr. Men and Little Miss: 45th anniversary
To celebrate the 45th anniversary of the Mr. Men and Little Miss children’s series, Aduro Communications created the first ever ‘Mini Museum’, designed specifically for [...]
Yakult briefs Launch PR
Yakult has appointed Launch PR to amplify its support of double Olympic medallist and British swimming champion Jazz Carlin. Launch PR has also been briefed to promote [...]
itsu [grocery] hires John Doe
John Doe has been handed a consumer PR brief by Asian food brand itsu [grocery] to support a selection of its key retail products during the winter months. itsu [grocery] and [...]
OneFifty adds social influencer to its team
Social and digital engagement consultancy OneFifty has brought in UK lifestyle, travel and fitness blogger Natalie Glaze as a relationship manager. Glaze, who was nominated [...]
Simba Sleep extends Exposure’s UK brief to include Europe
Exposure London has won a new pan-European brief from online mattress company Simba Sleep, three months after being named as the brand’s retained UK consumer agency. [...]
This week’s top trending features on Gorkana News
Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News this week: Opinion: What corporate brands should learn from Trump’s victory in a [...]
Fake news: why it’s a real issue for PR
With ‘post-truth’ announced this week as word of the year by Oxford Dictionaries, Howard Bowden, media trainer and co-founder of Generation, looks at the rise and [...]