White Paper: 3 steps to owning the creative idea in PR
In 2017, PR teams are more comfortable than they have ever been in creating the big ideas and building creative structures that make them leaders in the marketing mix, but [...]
Refresh PR wins Gourmet Meat Club brief
Gourmet Meat Club has appointed Refresh PR and creative agency Modern English to lead a new campaign to raise awareness of its membership-based gourmet meat delivery service. [...]
Influencer marketing platform Sweet P Social hires MUNCH for UK launch
Sweet P Social has brought in new consumer agency MUNCH to handle the launch of its two-sided platform, which allows brands, agencies and influencers to connect and [...]
Cicero to offer free PR campaign for one brand in run-up to snap General Election
Cicero Group is offering its PR services for free to one ‘challenger’ brand, as the UK heads towards a General Election on 8 June. The agency, which picked up the prize for [...]
Funeralbooker appoints first head of PR
Start-up disruptor brand Funeralbooker has brought in Jo Ganly-Hilaire as its first head of PR and Antoni Swidlicki as content marketing manager. Funeralbooker launched in [...]
Next 15 launches Project Warhol to fund internal entrepreneurs
Next 15 has launched Project Warhol, a $2 (£1.6) million fund aimed at helping employees, which includes staff at agencies such as Lexis and Text 100, develop new ideas into [...]
SodaStream hands brand repositioning brief to Alfred
SodaStream, the ‘sparkling water maker’, has chosen Alfred as its lead UK comms consultancy to drive brand repositioning and UK expansion. With operations in 45 countries, [...]
Trampoline park Flip Out hires Ready10
Flip Out, the UK’s largest trampoline park operator, has appointed Ready10 to manage the launch of its newest London site at Brent Cross. Founded in Australia in 2012, Flip [...]
ICCO to induct Lord Bell into Hall of Fame
The International Communications Consultancy Organisation (ICCO) will induct Lord Tim Bell into the ICCO Hall of Fame this evening. Bell, who is known for his advisory role in [...]
LCA promotes Alexandra Palace restoration project
Alexandra Park & Palace Charitable Trust has appointed London Communications Agency on a 12 month contract to raise the profile of its £26 million East Wing Restoration [...]
Unity wins six-figure brief to launch STRONG by Zumba
Unity has won its first health and fitness client – STRONG by Zumba, a music-led fitness programme that combines HIIT (high-intensity interval training), bodyweight [...]
Kiwi.com hires Frank
Frank has been hired to handle the consumer and lifestyle PR for online travel business Kiwi.com. Kiwi.com, based in the Czech Republic, has a global reach covering USA, UK, [...]
Opinion: The press release isn’t just alive and kicking – it’s in rude health
David Walker, senior account manager at creative communications consultancy Beattie, explains why the press release remains a PR staple. It’s fashionable in PR circles to say [...]
Culture Trip appoints PR managers from Sky and BuzzFeed
Global media-tech startup Culture Trip has brought in Sky’s Maddy Chambers as a UK-based PR manager and BuzzFeed’s Stephanie Kennard as a PR manager in the US. Chambers [...]
Museum of London tenders PR brief with “significant budget”
The Museum of London has put a PR brief out to tender, as it looks to generate affection and advocacy from its “most important stakeholders: Londoners”. The museum is looking [...]
New One condom brand chooses Well Hello for UK launch
Well Hello has been retained by Karex Berhad-owned condom and sexual lubricant brand One, as part of a six-figure UK launch brief. The brief will see Well Hello deliver a [...]
Fever named consumer PR agency for Flower Council of Holland
Flower Council of Holland has appointed Fever as its retained integrated consumer agency, with a brief to handle all social, content and PR activity across the UK. The [...]
PR Case Study: Monarch – The Power of Nice
Monarch and Tin Man sought to recapture ‘The Power of Nice’ with the first in a series of PR activations for airline Monarch’s 2017: The Year of Nice, after [...]