Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Playmobil chooses Cogent
Playmobil has appointed Cogent as its consumer and trade PR agency in the UK following a four-way pitch. Cogent will also lead on PR for the company’s rapidly-growing Lechuza [...]
KPPR to publicise Fearne Cotton’s Yoga Babies book
KPPR has been appointed by children’s publisher Andersen Press to handle the publicity for Fearne Cotton’s new children’s picture book Yoga Babies. Yoga Babies is written by [...]
Taylor Herring to launch Strictly Come Dancing: The Spectacular
SME London, in partnership with BBC Worldwide, has hired Taylor Herring to launch a live event called Strictly Come Dancing: The Spectacular. The event will take place at The [...]
White Paper: Distribution and Media Messaging
Gorkana‘s latest white paper looks at the tools PR professionals use to distribute content and features insight from industry experts, case studies and other commentary. [...]
CIPR releases State of the Profession research
The Chartered Institute of Public Relations (CIPR) has released the findings of its State of the Profession 2017 research. It reports a greater emphasis on strategic planning [...]
Yellow Jersey PR appoints CFO
Alex Gerrard has joined Yellow Jersey PR as chief financial officer. He will advise and build upon the firm’s ‘organic’ and acquisitive expansion plans. In previous roles, [...]
Uprise PR launches a speech writing division
Uprise PR, an agency focused on raising the profile of start-ups and SMEs in the UK, is launching a speech writing service to help clients capitalise on keynote public [...]
Capella to launch Holiday Crowd investment platform
Tech and personal finance specialist Capella has won the brief to support the launch of Holiday Crowd, an investment platform for the holiday property market. Capella will [...]
Finn wins media owner 8 Outdoor
Digital media owner 8 Outdoor has chosen Finn to deliver a communications campaign that builds awareness among advertisers and agency partners. Finn will harness the [...]
Promote PR wins UK brief for wearable sports tech brand Polar
Polar, a global wearable sports tech brand, has appointed Promote PR to handle its consumer and trade PR, as well as its sports marketing activity, in the UK. Polar, which is [...]
Tomatin Distillery hands UK PR brief to Frank’s Scottish arm, McFrank
McFrank, the Scottish arm of Frank, has been appointed by Tomatin Distillery to handle its consumer and trade PR within the UK for its core range. Tomatin is owned by [...]
Thirteen to become part of Newgate Communications
Newgate Communications has integrated fellow Porta group company Thirteen Communications, creating a new practice focused on consumer and public engagement. Thirteen’s [...]
Brexit: It’s about to get real
As we enter the month in which Theresa May has pledged to trigger Article 50 and set in motion the UK’s exit from the European Union, Victoria Dean, head of Portland’s [...]
The Marketing Group appoints chairman and CFO
The Marketing Group plc (TMG), a global marketing and PR network, has appointed Don Elgie to the role of non-executive chairman of the board with immediate effect. TMG has [...]
Big Sofa appoints Vigo for financial communications
Vigo Communications has been retained by Big Sofa Technologies for ongoing capital markets comms following its IPO on the London Stock Exchange’s AIM market in December. Big [...]
Hills Balfour wins One Traveller brief
One Traveller, a UK-based singles holiday specialist for the over 50s, has appointed Hills Balfour to handle its PR for 2017/18. Ian Darkin founded One Traveller in 2007. It [...]
Six PRCA-recommended tips to manage staff mental health
#FuturePRoof: watch PRs from M&C Saatchi PR and more talk on mental health A #FuturePRoof report, launched with the PRCA, has shown that mental health in PR is either [...]
EliteSingles hands UK and Ireland brief to Mash PR
Online dating company EliteSingles has handed London-based Mash PR a retained brief for the UK and Ireland. EliteSingles specifically targets professionals aged 35 and over, [...]