Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Grayling UK hires Tom Nutt as head of corporate
Integrated global communications agency Grayling has recruited former Seven Hills board director Tom Nutt as its new head of corporate. Reporting to Grayling UK CEO Sarah [...]
Lotus retains Palma tourism PR account
Specialist travel PR and marketing agency Lotus has retained the Palma Tourist Board’s PR brief, following a competitive pitch. Lotus has been briefed to consolidate the image [...]
Brightpearl joins W Enterprise division
Retail management system provider Brightpearl has appointed W’s newly established W Enterprise division to increase its engagement with mid-sized UK retailers. W will build [...]
Rule 5 to promote Manchester’s 10th Buy Art Fair
Buy Art Fair has appointed Rule 5 to deliver its 2017 communications strategy as the event celebrates 10 years of cultivating the Manchester art market. Rule 5 will raise the [...]
60 Seconds with Third City’s Mark Lowe
Following Third City’s relocation to a new office in Clerkenwell, we spoke to founder Mark Lowe about how the agency has grown, its “Third Citizens” network and the secret to [...]
Property and lifestyle firm Maison Communications launches
Former LUCHFORD APM board director Tania Thomas has joined forces with Henrietta Harwood-Smith to launch property and lifestyle agency Maison Communications. Thomas spent [...]
Discover the PR targeting technique that toppled Ed Sheeran
There’s no reason you should have heard of Daisy Clark. She’s an ordinary teenage girl who likes the guitar and has barely left her home county of Cornwall. Yet, earlier this [...]
Redleaf Communications appoints capital markets director
Redleaf Communications has hired Elisabeth Cowell, a former partner at financial PR firm St Brides Partners, as its capital markets director. Cowell has worked closely with [...]
Calacus to promote clothing brand LFT
LFT (Lifestyle Fitness Threads) has appointed sports PR agency Calacus to promote its range of gym clothing and daywear. The fashion company – which caters for those who want [...]
Investment service Click & Invest chooses Frank for consumer PR
Investment management firm Investec Wealth & Investment has chosen Frank to deliver a “holistic PR” strategy for its new online service, Click & Invest. [...]
PR Case Study: Kin&Co – Somerset Garden Day
Kin&Co helped to launch Somerset Garden Day – a local gardening movement – in just three months, gaining “cut through” in a busy gardening calendar. Campaign [...]
Hills Balfour lands Mayflower 400 countdown brief
Travel PR agency Hills Balfour will kick-start the PR strategy for Mayflower 400, a programme commemorating the 400th anniversary of the Mayflower voyage in 2020. Hills [...]
BrandContent wins five-way Admiral PR pitch
Welsh content marketing and PR agency BrandContent has secured a retained contract with insurance company Admiral in a five-way pitch against global and London-based agencies. [...]
Muckle Media makes three senior appointments
Creative PR and digital agency Muckle Media has made three senior appointments in Edinburgh, including Sujarda Herring as head of client service. Herring was previously head [...]
Canoe appointed to launch Dr. Martens stores
Creative PR agency Canoe is supporting Dr. Martens on all media activity for the launch of six new stores across the UK and Ireland, starting with last week’s opening of a [...]
Ranieri welcomes new MD as Pietro Ranieri changes roles
Ranieri founder Pietro Ranieri has become the consumer tech and lifestyle agency’s group MD, making way for former director Sarah Tokeley to take the helm as managing [...]
60 Seconds with Hudson Sandler’s Charlie Jack
Fresh from supporting gold mining giant Polyus on its London flotation, Charlie Jack, Hudson Sandler partner, gives his views on life after the 2008 financial crisis, how [...]
This week’s PR news in brief (17-21 July)
Here is a round-up of the essential PR stories, account wins and people news that have been announced over the past week. Account wins Little Red Rooster has been appointed to [...]