Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Zeelo selects Diffusion to drive its UK PR
On-demand coach service Zeelo has chosen Diffusion to handle its consumer, corporate and trade PR. A key part of Diffusion’s strategy is to educate consumers about Zeelo’s [...]
60 Seconds with Issa PR founder Viet N’Guyen
Issa PR founder Viet N’Guyen discusses the agency’s London expansion, the brands she’s worked with and which influencers she’d most like to collaborate [...]
How to build a tech brand with earned media
Kaizo director Steph MacLeod and Marc Chacksfield, TechRadar’s interim global editor-in-chief, outlined how to build a tech brand with earned media in this week’s Cision [...]
Mason Williams to promote new London restaurant launch
Middle East restaurant group Ghia Holdings has appointed Mason Williams Communications to manage comms around the launch of its Abd El Wahab Lebanese restaurant in London. The [...]
Brandnation to handle Zwift Run’s UK PR
Virtual reality training programme Zwift has appointed Brandnation to handle UK PR and comms for its new running platform, Zwift Run, following its global launch. Brandnation [...]
W to promote Loot’s current accounts
Digital current account provider Loot has appointed W to expand its user base and establish its profile in the UK. The agency will help to promote the brand and expand its UK [...]
Meet the Journalist: Esquire style director Charlie Teasdale
Charlie Teasdale, Esquire’s new style director, discusses his role, changes to the magazine’s Style section and his most memorable moments at the publication. How [...]
Munch to launch new BBC Three comedy series
Munch has been appointed to handle the PR for forthcoming BBC Three comedy series Miss Holland and raise the profile of the show’s central character. Miss Holland’s creator, [...]
The Lifestyle Agency to launch A Day’s March in the UK
The Lifestyle Agency has been selected to manage the UK store launch of Swedish menswear brand A Day’s March. Alongside launching the brand’s first store in Soho, The [...]
Rob Flello joins Brevia Transport
Brevia Consulting has appointed Rob Flello as chairman of its Brevia Transport division, as well as a member of its advisory board. He will oversee Brevia Transport’s work, [...]
Muckle Media selects Pauline McLaughlin to launch Glasgow office
Muckle Media has appointed Pauline McLaughlin as a director to oversee the launch of its new Glasgow office. As well as managing the office launch, McLaughlin will lead the [...]
Brands2Life wins integrated Nokia Digital Health brief
Nokia has appointed Brands2Life to deliver an integrated PR and social media programme for its digital health business in the UK, following a competitive pitch. The agency [...]
Opinion: Why the PRCA is taking decisive action on diversity in PR
Neha Khatwani, the PRCA’s public affairs, policy and research manager, talks about the new PRCA diversity guidelines and why 2018 is a pivotal year for diversity in PR. This [...]
FTI hires Janey Spratt as senior director
FTI Consulting has appointed Janey Spratt as senior director in its digital practice. Reporting to senior managing director Ant Moore, Spratt will use her skills in data, [...]
This week’s PR news in brief (12-16 February)
Here’s a round-up of this week’s essential PR news, featuring account wins for ANM Communications and Camron PR, the Suzy Brown Bursary and the latest Cision webinar. [...]
60 Seconds with CNC’s Emmanuel Ofosu-Appiah
Emmanuel Ofosu-Appiah, senior associate at Communications and Network Consulting, talks about the Taylor Bennett Foundation‘s trainee schemes, diversity in PR and making [...]
Claudio Giambrone joins Quintain to promote Wembley Park
Developer Quintain has appointed Claudio Giambrone as head of marketing to its Wembley Park development team. As part of his brief, Giambrone will oversee all PR and comms for [...]
Suzy Spirit Award announces 2018 shortlist
Five finalists for the Suzy Spirit Award 2018 have been announced. They are Mischief PR’s Andy Garner, Bubble’s Sadie Groom, Cirkle’s Caroline Kinsey, TLC Marketing’s Emma [...]