Why it
Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
The Sun’s ex news chief joins PHA Media
James Clench, The Sun‘s former head of news, has joined PR firm PHA Media. At PHA, Clench will work on many accounts across all of the company’s divisions with a [...]
Frank promotes this year’s Jeans for Genes Day
National charity Genetic Disorders UK (GDUK) has chosen Frank to promote its annual charity fundraising event, Jeans for Genes Day.   Now in its 21st year, the mass [...]
Burson-Marsteller appoints head of brand comms
Burson-Marsteller UK has appointed Debi Clay-Moore as director of its brand communications practice. Clay-Moore will report to Burson-Marsteller’s UK CEO, Amanda Pierce. [...]
MassChallenge appoints Red Lorry Yellow Lorry
Global start-up accelerator, MassChallenge, has appointed Red Lorry Yellow Lorry as its UK and US PR partner. Red Lorry Yellow Lorry’s comms campaign, which will run from [...]
PR Case Study: Sounds of the Neighbourhood
When IHG-owned Hotel Indigo wanted to highlight the influence of the surroundings of each of its hotels, its PR team got TV and radio presenter Edith Bowman to help launch a [...]
News UK’s Sarah Mason joins Wild Card
Wild Card has made a brace of senior appointments, including News UK’s former senior comms manager, Sarah Mason, as senior consultant and House of Fraser’s social media [...]
Just Eat appoints McDonald’s de Koning as first head of corporate comms
Just Eat has appointed Joanna de Koning from McDonald’s to a new role as global head of corporate communications. De Koning will lead the delivery of Just Eat’s brand [...]
Club operator Deltic Group hires Hudson Sandler
Hudson Sandler has been appointed by clubs and bars operator, Deltic Group, following a competitive pitch. The agency will build the brand’s profile across national, corporate [...]
Spotify hires Red Consultancy
Spotify has appointed Red Consultancy as its retained PR agency.   The agency has been handed a consumer, corporate and B2B comms brief by the digital music streaming [...]
Jericho Chambers offers CIPD-backed work experience
Communications consultancy Jericho Chambers (offices pictured) is to hold a summer work experience programme in partnership with the Chartered Institute of Personnel and [...]
Hyundai hands innovation brief to Launch PR
Hyundai Motor UK has appointed Launch PR to reach a “whole new audience” with a brief centred on innovation and technology.   The agency, which won the account following [...]
Institute of Customer Service awards PR brief to Kindred
The Institute of Customer Service, a national professional membership body, has appointed Kindred as its retained PR agency, following a competitive pitch.   Working [...]
Rovio hands Angry Birds consumer PR brief to Mischief
Angry Birds creator Rovio Entertainment, one of the world’s biggest mobile gaming publishers, has brought in Mischief as its UK consumer PR agency, following a competitive [...]
FTI assists Midwich with IPO
Specialist AV and document solutions distributor, Midwich Group, has been advised by FTI Consulting on its AIM IPO. Managing director Oliver Winters lead the FTI Consulting [...]
Byfield Consultancy sees management changes
Legal agency Byfield Consultancy is going through management changes as managing director Gus Sellitto becomes chief executive and majority shareholder. Byfield’s [...]
Coffin on Cake PR wins 8DIX brief
Casualwear brand 8DIX has chosen Coffin on Cake PR to handle its fashion consumer and trade comms activity in the UK. The 8DIX brand, which is named after renowned German [...]
Behind the Headlines with Spider PR’s Jessica Dixon
Jessica Dixon, director, B2B and corporate, at Spider PR, on being a fan of “reactive opportunities”, where she first showed off her persuasive comms skills and [...]
Ted Baker briefs Aduro Communications
Ted Baker Footwear has handed a brand awareness brief to Aduro Communications, which marks the official launch of the agency’s new fashion and beauty division. Aduro has been [...]
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