Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
CDNetworks brings in CCgroup for UK push
CDNetworks has appointed tech PR agency CCgroup to manage its UK PR communications and support its SEO, PPC and sales lead generation. CDNetworks provides the technology, [...]
Linn hands brand awareness brief to Harvard
Harvard has been brought in to handle the consumer PR brief for music systems company Linn, with a brief to increase brand awareness across the UK. The agency, which won the [...]
The Gorkana Weekly Industry News Brief: 14 to 20 May 2016
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on Gorkana [...]
Engine launches digital media services division
Engine, which includes PR firms MHP and Mischief in the group, has launched a new data-driven digital media services division, Engine Media, and brought in Starcom MediaVest [...]
Tianjin Airlines appoints Rooster to launch UK flights to China
Rooster has been chosen to provide PR and social media services to Chinese carrier Tianjin Airlines ahead of the launch of its new service from the UK to China. Rooster will [...]
Future of the Press: Bill Hagerty, theatre reviewer for The Sun
In the fourth part of our series looking at the future of the press with board members of the London Press Club (LPC), Gorkana’s Ronan George talks to Bill Hagerty, chairman [...]
Charlotte Street Partners launches media training practice
Strategic communications consultancy Charlotte Street Partners has created a media training and client film practice. It is headed by John Boothman (pictured), who has joined [...]
Forster calls on PR industry to act during Mental Health Awareness Week
With more than a third of PR professionals saying they have experienced, or been diagnosed with, mental illness, Amanda Powell Smith, CEO of Forster Communications, believes [...]
The Banker appoints Launch PR to promote Top 1000 banks list
FT-owned title The Banker has appointed Launch PR to promote its annual ranking of the Top 1000 World Banks for the sixth consecutive year. Launch PR is set to focus on [...]
Euronext retains Montfort Comms as UK strategic adviser
European stock exchange Euronext has retained Montfort Communications as its UK strategic communications adviser. Hugh Morrison, Montfort’s founding partner, will lead the [...]
Champagne Nicolas Feuillatte briefs Sopexa UK
Champagne Nicolas Feuillatte, the third largest retail Champagne brand in the UK, has handed a PR brief to Sopexa UK, as it celebrates its 40th anniversary. The brand is [...]
Typhoo hands social media brief to Spider PR
Spider PR has been appointed to handle the social media strategy for Typhoo, with a brief to promote the tea brand’s current advertising campaign, ‘Great moments. Great brew. [...]
UDG Healthcare buys Pegasus for £16.8m
Brighton-based healthcare comms specialist Pegasus has been acquired by UDG Healthcare, a FTSE 250 listed international provider of outsourced healthcare services, for £16.8 [...]
Parker Fitzgerald appoints Newgate Communications
Specialist management consultancy, Parker Fitzgerald (PFG), has appointed Newgate Communications to advise on its corporate communications and marketing strategy. The Newgate [...]
News apps: how they’ve changed the newsroom and why it matters in PR
News apps and new software are growing in importance for newsbrands and have even changed the dynamics within newsrooms and the way journalists work. Comms professionals from [...]
Taylor Herring launches latest #GreatStarts for Kellogg’s Team GB sponsorship
Taylor Herring has unveiled its latest creative for the Kellogg’s #GreatStarts Olympic Campaign, releasing a video of team GB athlete Louis Smith demonstrating a “unique” [...]
W wins six-figure brief to promote Ryvita
Ryvita has handed W a six-figure PR, digital and influencer engagement brief, as the British crispbread brand looks to engage with a “new generation” of consumers. W, which [...]
Charlotte Street Partners creates IR and healthcare practices
Strategic communications consultancy Charlotte Street Partners has appointed two new partners and created new investor relations and healthcare practices. Investor relations [...]