Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Redleaf appoints Amy Williams to associate director
Redleaf Communications, part of Porta Communications, has promoted Amy Williams to associate director in the company’s professional and financial services team. Williams [...]
AMEC 2016: David Rockland, partner and CEO at Ketchum Global Research & Analytics
On the first morning of the AMEC Summit 2016, David Rockland, partner and CEO at Ketchum Global Research & Analytics, looks forward to the next two days of the conference [...]
Hotwire names creative director
Hotwire has appointed Jamie Readon as its new creative director, with a brief to help the agency deliver more integrated campaigns. With more than 15 years’ experience in [...]
AMEC 2016: Pre-event catch-up with John Croll, CEO at iSentia
In Gorkana’s exclusive video interview with John Croll, CEO at iSentia, John shares his expectations for the 2016 AMEC Summit and discusses the talks he is most looking [...]
AMEC 2016: Gorkana’s UK MD, Myles Johnson introduces AMEC
Ahead of going on stage to welcome delegates to this year’s AMEC Summit 2016, Myles Johnson, UK MD of Gorkana, reveals why it’s set to be the biggest and best AMEC [...]
Portland Health adds Judith Moore to senior team
Healthcare media relations strategist, Judith Moore, joins Portland Health as an associate director. Previously Moore held roles with the UK Government, global PR agencies – [...]
Redleaf among Insurance PR Awards winners
Redleaf Communications’ campaign with the Chartered Insurance Institute was among the winners of the Insurance Marketing and PR Awards which are held by Insurance Post [...]
White Paper: Analysis best practice and the key to proving PR success
This White Paper, written ahead of the 2016 AMEC Summit, by Gorkana’s head of insight, Paul Hender, looks at analysis best practice in PR and how you can use it to make your [...]
What fewer education reporters means for PRs
BBC education correspondent, Sean Coughlan, recently published an opinion piece on the international education and innovation title WISE ed.review, which argues that there are [...]
AMEC 2016: Annual summit set to open in London
The Association for the Measurement and Evaluation of Communication (AMEC) is set to launch its annual International Summit in London this week (15-16 June). With Gorkana as [...]
British Wool Marketing Board appoints Wolfstar
Leeds-based PR and social media specialist Wolfstar has been appointed by the central marketing organisation for UK fleece wool, British Wool Marketing Board, to deliver an [...]
Citypress names social media lead
PR, digital and creative comms agency Citypress has brought in Golin London’s Ruth Clifford as director of social media. Clifford joins Citypress’ Manchester HQ from Golin [...]
The FA’s Joanne Budd to join Crystal Palace FC as PR head
Crystal Palace Football Club has appointed The Football Association’s Joanne Budd as head of PR and media relations. Budd is currently head of media operations at The Football [...]
The Brandman Agency adds La Mamounia to UK portfolio
Luxury travel and lifestyle comms agency The Brandman Agency has been chosen to handle the PR for luxury Marrakech-based hotel La Mamounia in the UK and Ireland. Located in [...]
James Herring: How to perfect the PR stunt
Ahead of his talk on Zen and the art of the publicity stunt at Cannes Lions next week, James Herring, owner at Taylor Herring, talks about the value of stunts, how a good [...]
US pizza brand MOD hires Gabrielle Shaw Communications
Seattle-based US pizza brand MOD has brought in Gabrielle Shaw Communications as it launches in the UK. The MOD brand is moving into the UK market in a joint-venture between [...]
Headland makes multiple hires
Headland, the corporate and financial communications consultancy, has made three new hires following a series of client wins. Paul Crayston, formerly head of communications at [...]
Argos briefs Playtime PR on toy offer
Home Retail Group has hired specialist toy sector PR agency Playtime PR to handle campaigns relating to Argos’ toy offering in 2016. Playtime PR has been briefed to raise the [...]