Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Splendid promotes Niki Hunter-Ekins to MD
Niki Hunter-Ekins, previously operations director at Splendid Communications, has been promoted to MD and head of client partnerships, 11 years after joining the company. [...]
Richard Dutton named CMO at Engine
Engine, which includes PR firms MHP and Mischief amongst its roster, has brought in Leo Burnett’s Richard Dutton as its new chief marketing officer. Dutton will move into the [...]
British American Tobacco appoints Lucinda Kemeny to new comms role
British American Tobacco (BAT) has hired Lucinda Kemeny as head of communications, a newly-created role in its Next Generation Products division. Kemeny joins BAT from FTI [...]
PortAventura hands international brief to Weber Shandwick
Weber Shandwick has been named as the international PR agency for PortAventura World Parks & Resort – one of Europe’s largest holiday and family entertainment [...]
Hyperdrive Innovation gives Redleaf corporate brief
Engineering company Hyperdrive Innovation has appointed Redleaf Communications as its corporate PR agency. Redleaf’s associate director Charlie Geller and Helena [...]
lastminute.com Group hires firstlight for Travel People brief
firstlight has been appointed to handle a pan-European PR programme for the Travel People, a newly-launched media business from lastminute.com Group. The Travel People aims to [...]
Stationery shop Paperchase briefs Stir PR
Lifestyle agency Stir PR has been chosen by stationery shop Paperchase to promote its portfolio of lifestyle brands, with two campaigns set to take place over the summer. The [...]
M&C Saatchi PR’s Rik Salmon joins John Doe Communications
John Doe Communications has brought in M&C Saatchi PR’s Rik Salmon as an associate director, with a brief to lead some of the agency’s biggest consumer and lifestyle [...]
Frontier Developments retains Tulchan
Tulchan Communications has been retained to provide financial PR services for Frontier Developments, the British video game developer. Frontier, which was founded in 1994 by [...]
60 seconds with David Paterson, Heineken
David Paterson, UK corporate relations director at beer and cider producer Heineken, talks about the dynamic sector he works in and the challenges it presents. He also talks [...]
The Gorkana Weekly Industry News Brief: 9 – 15 July 2016
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on Gorkana [...]
Chargifi hires Launch PR to enhance its profile
Wireless charging service Chargifi has hired Launch PR to help achieve its ambitious expansion plans, following a three-way pitch. Chargifi was launched by 27-year-old Dan [...]
Forklift business Yale EMH appoints Sine Qua Non
Sine Qua Non (SQN) has been appointed by Yale Europe Materials Handling to lead its PR in the EMEA region. Chris Ritchie, SQN managing director, and director of PR and [...]
Eulogy promotes Sharp’s Brewery
Eulogy has had its PR brief with Molson Coors extended to include the Sharp’s Brewery offer with the Doom Bar brand, following the agency’s work with the UK-based brewer’s [...]
ACCA appoints McAdoo as director of brand and corporate reputation
The Association of Chartered Certified Accountants (ACCA) has appointed Harry McAdoo as director of brand and corporate reputation. McAdoo joins from ICAEW where he was [...]
Dynamo PR expands with California office
London-based Dynamo PR is launching a sister company in Redwood City, California, to support its US client base. Heather Delaney, vice president, North America, will lead [...]
Opinion: How recruitment can close the PR skills gap
Peter Cobley, managing director at recruitment consultancy Found Us, explains how he thinks talent pipelining could help tackle the PR industry’s skills gap. [...]
McDonald Butler’s Gareth Clark joins Harvard
Chime-owned tech PR specialist Harvard has brought in Gareth Clark from B2B tech sales and marketing agency McDonald Butler to take on the role of client services director. A [...]