Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Rumpus appointed by paper manufacturer Northwood & WEPA
Manchester PR agency Rumpus has been appointed by household paper manufacturer Northwood & WEPA to drive trade awareness nationally. The brief focuses on the definition of [...]
Forster Communications to help inspire Londoners to recycle
Forster Communications has been chosen by Recycle for London to help increase domestic recycling rates in the capital city, following a competitive pitch. Recycle for London [...]
Farrer Kane promotes property developer SAS
Comms agency Farrer Kane has been appointed by London residential property developer SAS Investments (SAS) to lead on UK-based media relations activity for the company and its [...]
William Murray CEO leads management buyout
Food, drink and hospitality agency William Murray Communications has changed hands after a management buy-out led by CEO Anita Murray. Founded in 1989, the agency has 25 [...]
Opinion: Influencer Marketing – you have to earn it!
W Communications launched a new division, W Influencer, this month, with the aim of bringing the benefits of “earned advocacy” to a wider range of brands. W’s [...]
Gorkana meets…Klaus Fiala and Forbes Austria
Tell us about your role and remit at Forbes Austria. I am a reporter covering business and finance, specifically for the investment section of our monthly print issue, where [...]
CIPR reveals regional PR awards shortlist
The CIPR (Chartered Institute for Public Relations) has revealed the names of the shortlisted PR agencies, teams and campaigns in its annual, regional PRide Awards. The 2016 [...]
Ready10 launches Europcar-backed Ubeeqo app
Ready10, the PR and SEO agency set up last month by David Fraser, Lord Sugar’s former publicist, is handling the UK launch of urban mobility app Ubeeqo, which is part-owned by [...]
The PR Office promotes trio
The PR Office has promoted Chris Wilson to account director, and Aaron Bass and James Wright to senior account manager positions. Wilson joined the PR Office from City Road [...]
Barri Rafferty named Ketchum president
Barri Friedman Rafferty assumes the title from current Ketchum president and CEO Rob Flaherty, who becomes chairman and CEO. Rafferty, who joined Ketchum in 1994, has led its [...]
Rain to launch new “home wellbeing” brand
New luxury “home wellbeing” brand TINCTURE has appointed Rain Communications to handle its UK launch, which is set for October 2016. Founded by sisters Anastasia [...]
PR Case Study: GrandFest 2016
In 2015, TVC launched GrandFest, a one-day festival for the “older people’s” charity Royal Voluntary Service (RVS), to showcase the craft skills of talented older [...]
Tesco appoints group comms director
Tesco has appointed Coca Cola’s Jane Lawrie to its executive committee as group comms director. She will join the retailer on 10 October 2016. Lawrie has more than 25 years’ [...]
White Paper: 9 key insights into journalism and social media in the UK
Gorkana’s latest White Paper: 9 Key Insights Into Journalism and Social Media in the UK, based on an annual survey, shows that social media, and the way that it is used [...]
Redleaf appointed by LyteSpark
Cloud-based video conferencing platform, LyteSpark, has appointed Redleaf Communications to deliver its comms brief. Rishi Banerjee, senior account manager at Redleaf [...]
Smithfield supports Dragon Capital listing
Smithfield, the financial PR consultancy, supported Dragon Capital, a Vietnam-focused financial institution, as it listed its flagship fund on the London Stock Exchange [...]
Virgo Health makes digital and design hires
Virgo Health, the Golin partner and healthcare communications firm, has appointed Nicole Burns as social strategist and Paul Andrews as head of design. Both Burns and Andrews [...]
Behind the Headlines with Finn’s Matt Bourn
Leeds-based Finn officially opens its new London office this month, so Gorkana goes Behind the Headlines with London head Matt Bourn to talk about cutting his teeth as a [...]