Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Aspectus appoints Iley to head of energy role
Aspectus has promoted PR Week 30 Under 30 member, Laura Iley, to a head of energy role. Aspectus’ energy, oil and gas practice serves more than 20 clients from the agency’s [...]
BDO LLP appoints Petal & Co as North West PR agency
Accountant and business adviser BDO LLP has appointed Petal & Co as its retained North West PR agency. The specialist corporate and B2B agency has been briefed to [...]
Opinion: Making the most of employee-led storytelling
Sophie Lister, a client director at Hudson Sandler who specialises in corporate storytelling, talks about the value of an employer brand, and shares some tips for engaging [...]
The BIG Partnership opens fifth Scottish office
The BIG Partnership has opened its fifth Scottish office in Dundee – and seventh in the UK – after securing contract wins worth £250,000 in its Manchester base, [...]
FTI continues to lead in Adviser Rankings’ PR lists
Adviser Rankings‘ Financial PR Rankings for Q3 2016 (4 May – 3 August) show that FTI Consulting has added three FTSE 100 clients, as well as two FTSE 250 [...]
See.Saw to PR The Smalls Short Film Festival
The Smalls, a content marketplace that connects filmmakers with brands, publishers and agencies, has brought in consumer lifestyle PR agency See.Saw to handle the PR for the [...]
Red Savannah hands European PR brief to The PC Agency
Tour operator Red Savannah has handed a European consumer and corporate PR brief to The PC Agency. Established in 2011 by George Morgan-Grenville, Red Savannah claims to [...]
The Gorkana Weekly Industry News Brief: 22 – 26 August 2016
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on Gorkana [...]
Hanover re-hires Daniel Gilbert after stint at BIS
Hanover has re-appointed Daniel Gilbert as a senior policy adviser, following his 14-month period as a special adviser in the Department for Business, Innovation and Skills [...]
PRCA announces Reginald Watts Prize shortlist
The PRCA has announced the shortlist for the inaugural Burson-Marsteller-backed Reginald Watts Prize for PR Insight, which saw PR professionals aged 25 or under enter essays [...]
PHA Media secures two wins
PHA Media has been handed an awareness raising brief by charity Music Venue Trust and the agency has been hired by 4th Base Cosmetics to launch its new beauty brand NKBb. [...]
Yellow Jersey appoints Adam Wurf
Yellow Jersey has appointed Adam Wurf as consultant in order to broaden its service offering and drive new business activities. Wurf previously worked as chief marketing [...]
Opinion: How PRs can optimise content for consumers
Communicators can deliver content optimised to reach consumers at the right time and in the right format if they put themselves in the driving seat, says Marcus Sorour, [...]
Abchurch chosen by Roxi Petroleum
Abchurch has been appointed to handle financial PR and investor relations for Kazakhstan-based oil and gas exploration and production company Roxi Petroleum (Roxi). Roxi is an [...]
Lord Bell resigns as chairman of Bell Pottinger
Lord Tim Bell has resigned as chairman of Bell Pottinger, 30 years after he founded the agency. He plans to set up a strategic consultancy called Sans Frontières next year. [...]
Opinion: Five ways the Great British Bake Off can enhance a brand’s profile
Great British Bake Off returned to the screens last night and, with last year’s average audience comprising more than 12 million people, there is huge opportunity for brands [...]
How Golin tackles the ‘motherhood penalty’ and recruits untapped talent
Golin is looking to close the wage gap encountered by working mothers and reap the benefit of recruiting ‘untapped’ talent as it launches its second ‘returnship’ programme [...]
H+K expands financial and professional services team
Hill + Knowlton Strategies (H+K) has appointed Jasper Rosenau as head of content and publishing strategy for its financial and professional services team. Rosenau said: “I am [...]