Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
The Playbook makes first senior hire since July launch
The Playbook, a creative comms agency launched by Hanover Group in July, has appointed Pitch’s Nick Meakin to head of sport. Meakin has more than 10 years’ media and comms [...]
KeepCup hires Kin&Co as first UK comms agency
Reusable cup company KeepCup has brought in Kin&Co to handle its UK comms activity, following a four-way pitch. Founded in Australia, KeepCup launched in the UK in 2012 [...]
Clarity PR appoints Liban Nooh
Tech start-up specialist Clarity PR has appointed Liban Nooh as director of marketing. Nooh is currently the director of global marketing and business development at Racepoint [...]
Sellotape briefs Mercieca
British brand Sellotape has handed a social media brief to Mercieca to raise the profile of its new ‘Don’t Come Unstuck’ campaign. Recently launched, the new ‘Don’t Come [...]
Housing association L&Q appoints Grayling
L&Q, a London housing association, has appointed Grayling to a brief promoting The Quarry, its joint venture with the Anderson Group, in Erith, South East London. Grayling [...]
Hacks vs Flaks announces teams for Summer Sports Day 2016
Dulwich Cricket Club will open its doors this Saturday (17 September) for the Hacks vs Flaks end of summer finale, when an expected 50 journalists and PRs lock horns on [...]
The Sun’s ex-royal editor joins Zest
The Sun’s former royal editor, Duncan Larcombe, has joined Kent-based PR agency Zest as director. Larcombe left the paper earlier this year to write a biography on Prince [...]
Opinion: Mastering the basics of media relations
Thanks to technology and social platforms, media is accessible, almost everywhere and, in theory, can be used by every brand. So why do many businesses ignore the basics of [...]
Cherish PR launches Little Bear for start-up clients
Cherish PR is launching Little Bear, a specialist division that aims to provide start-ups with PR support to help them grow. Little Bear launches with two founding clients; [...]
The AIP on how PR will help balance the alcohol debate
The Alcohol Information Partnership (AIP), which launched last week, aims to balance the debate around alcohol and its misuse in the UK. Chief executive Dave Roberts tells [...]
Vets Now hires Golin
Golin has been chosen by Vets Now, which provides out-of-hours emergency and critical care services for pets, to lead its consumer PR in the UK. Founded in 2001, Vets Now [...]
Threepipe unveils ‘Powered by Ideas & Algorithms’ positioning
Threepipe has unveiled its new ‘Powered by Ideas & Algorithms’ positioning alongside a revamped logo and web site, which co-founder Jim Hawker says “sums up the challenges [...]
Citigate advises on planned IPO of The Football Pools
Citigate Dewe Rogerson is advising betting business The Football Pools on its planned IPO. The agency’s team will comprise of executive director Simon Rigby, senior director [...]
Frank handles UK launch of Ribs & Burgers
Frank has been appointed to handle the UK PR for Ribs & Burgers, which is part of the Seagrass Boutique Hospitality Group, following its decision to launch its first UK [...]
Maitland appoints Sundeep Tucker as partner
Maitland has made Sundeep Tucker a partner. He joins from a head of corporate communications role at Nomura. Tucker was head of corporate comms for Nomura’s Europe, Middle [...]
Weber Shandwick buys Flipside
Weber Shandwick has acquired Flipside, a specialised mobile and digital agency, for an undisclosed sum. Flipside will retain its name and work with Weber Shandwick to deliver [...]
Zing Zing appoints PR director after raising £1.6m on Crowdfund
Chinese takeaway Zing Zing, which raised £1.6 million in the biggest “over-fund ever” on platform Crowdfund earlier this year, has appointed Alfred’s Stacey Jaffe [...]
How a human connection makes Paralympic stars PR gold
Following the success of the London Paralympics in 2012, it wasn’t certain that Rio would grab the same level of attention for sponsors and stars in 2016. But, PRs tell [...]