Lotus retains Palma tourism PR account

Specialist travel PR and marketing agency Lotus has retained the Palma Tourist Board’s PR brief, following a competitive pitch. Lotus has been briefed to consolidate the image of Palma as an attractive, modern and year-round city break destination. The campaign will focus on four key verticals in the UK market: culture, gastronomy, shopping, and sports – […]

Brightpearl joins W Enterprise division

Retail management system provider Brightpearl has appointed W’s newly established W Enterprise division to increase its engagement with mid-sized UK retailers. W will build awareness and understanding of Brightpearl’s business among retail and vertical publications, and will tell the company’s story in the mainstream business press. The agency will also build a bespoke press office function […]

Rule 5 to promote Manchester’s 10th Buy Art Fair

Buy Art Fair has appointed Rule 5 to deliver its 2017 communications strategy as the event celebrates 10 years of cultivating the Manchester art market. Rule 5 will raise the event’s profile as the largest UK art fair outside of London, driving media coverage through artist and gallery profiles, creative campaigns and news generation activities. “Rule […]

60 Seconds with Third City’s Mark Lowe

Following Third City’s relocation to a new office in Clerkenwell, we spoke to founder Mark Lowe about how the agency has grown, its “Third Citizens” network and the secret to happiness at work. Congratulations on moving into your new office! How will this new space affect the work Third City does? It gives us the space […]

Property and lifestyle firm Maison Communications launches

Former LUCHFORD APM board director Tania Thomas has joined forces with Henrietta Harwood-Smith to launch property and lifestyle agency Maison Communications. Thomas spent seven years as LUCHFORD’s head of property and was a board director for over five of those. Before that, she was head of residential PR at estate agent Knight Frank. Her past client work […]

Discover the PR targeting technique that toppled Ed Sheeran

There’s no reason you should have heard of Daisy Clark. She’s an ordinary teenage girl who likes the guitar and has barely left her home county of Cornwall. Yet, earlier this year she knocked Ed Sheeran off the top spot in the iTunes singer songwriter charts. She did it in just three weeks, starting without […]

Redleaf Communications appoints capital markets director

Redleaf Communications has hired Elisabeth Cowell, a former partner at financial PR firm St Brides Partners, as its capital markets director. Cowell has worked closely with listed companies in London and elsewhere for more than 10 years, supporting corporate activities including M&A and IPO projects. She has provided strategic advice to companies operating across a […]

Calacus to promote clothing brand LFT

LFT (Lifestyle Fitness Threads) has appointed sports PR agency Calacus to promote its range of gym clothing and daywear. The fashion company – which caters for those who want to stand out at the gym or want something comfortable to wear when out and about – is aiming to build its brand and secure concessions […]

Investment service Click & Invest chooses Frank for consumer PR

Investment management firm Investec Wealth & Investment has chosen Frank to deliver a “holistic PR” strategy for its new online service, Click & Invest. The agency will work with Citigate Dewe Rogerson, Investec Wealth & Investment’s retained corporate consultancy, to promote Click & Invest to UK residents with £10,000, or more, to invest. Frank’s first […]

PR Case Study: Kin&Co – Somerset Garden Day

Kin&Co helped to launch Somerset Garden Day – a local gardening movement – in just three months, gaining “cut through” in a busy gardening calendar. Campaign name: Somerset Garden Day Client: Somerset Garden Day Timing:  March – May 2017 Summary Culture and communications consultancy, Kin&Co, has successfully launched the first ever Somerset Garden Day, a new local initiative aimed at encouraging people to enjoy […]