Economic development agency Flanders Investment & Trade has enlisted FleishmanHillard Fishburn to promote inward investment and business growth in the Flanders region in Belgium. With a focus on media relations, the agency will target small and medium-sized British businesses expanding into Europe – particularly in technology-related sectors. Ludo Baynham-Herd, account director in FHF’s corporate practice, will lead […]
Hope&Glory leads the way in this year’s PRCA National Awards shortlist, with 12 nominations, including one for Medium Consultancy of the Year. Weber Shandwick and Tin Man are tied for second place with six nominations each, followed by the Co-op, Harvard and Lansons – all on five. Citypress, Golin, Hill+Knowlton Strategies, Instinctif Partners, M&C Saatchi PR […]
Lanop Accountancy Group has appointed B2B tech, fintech and public sector specialist Centropy PR as its retained agency following a three-way pitch. Centropy PR will provide the firm with a full range of services including content creation, storytelling workshops, social media support and messaging consultancy. The win marks the agency’s fourth retained client since it launched […]
Helperby Therapeutics has appointed healthcare comms specialist ROAD to help communicate its new solution, which could herald a breakthrough in the fight against microbial antibiotic resistance. The agency will launch offline, digital and social media programmes to engage the medical and investment communities in conversation around “antibiotic resistance”. “There has been no new class of […]
You might say it’s the single most important concept in PR. The Museum of London used it to double its visitor numbers and uncover messages that resonate with its customers earlier this year. Bacardi used it to transform its corporate social responsibility initiatives, boosting its earned media coverage by 300%. And Slimming World used it to […]
Brand agency Champions (UK) has added waxing and beauty salon nkd ( ) waxing to its portfolio of clients, following a competitive pitch. The agency will work with the Nottingham-based salon to launch its new branch in Leicester, managing its PR activity in the lead-up to the opening. “The whole pitching process was just so […]
Yorkshire Water has appointed Zeal as its new digital communications agency, following a competitive pitch. Over the next 12 months, Yorkshire Water and Zeal will combine social listening software with an analysis of how users experience of the company’s website to get a detailed picture of how much influence Yorkshire Water has in the local area. […]
From racking up 37 million views in 14 months to discovering the “world’s best driving road” – Mr JWW reveals how he has become one of the internet’s biggest motoring influencers. You’ve said in the past that becoming a social influencer wasn’t a conscious decision, and stems from your love of cars. So, how did you […]
Advertising industry body the Advertising Association has appointed Matt Bourn, the former Braben MD, as its new director of communications. He will lead a newly extended team which includes Hannah Vasdekys as head of content. She joins from Publicis Media. Bourn takes the reins from Dominic Shales, the former Lexis MD who has acted as interim […]
Luxury hotel W London – Leicester Square has appointed WickerWood to drive deeper engagement with its core London audience, following a five-way pitch. The partnership will see WickerWood develop media, digital and influence strategies to connect the recently refurbished hotel with the Soho community and launch its new “Beverage & Food” offering. The brief will […]