HelpForce, a new organisation which helps maximise the use of volunteers to assist NHS staff, has appointed Forster Communications to manage its positioning and voice. Forster will provide comms strategy and stakeholder engagement services in 2018, supporting HelpForce as it attempts to double the number of volunteers working in the NHS by 2021. The agency will highlight […]
Here’s a round-up of the week’s essential PR news, featuring Good Relations’ Lawrence Collis, TechRadar’s Gareth Beavis and tips for securing the best celebrity talent. Thought leadership The newsroom model is what lets daily news titles work fast to fill their pages with great stories that sell papers. Here’s how you can use it to turn your […]
Showcase Cinemas has selected Manchester-based integrated agency Brazen to deliver a national and regional brand-building campaign, following a competitive pitch. With Showcase celebrating its 30th anniversary in the UK later this year, the brief will see Brazen champion the firm’s portfolio of 21 cinemas across the country. Brazen will work to increase Showcase’s share of […]
Lawrence Collis, executive director at Good Relations, outlines why the agency uses a newsroom model for everything from news generation to crisis management. You’re responsible for Good Relations’ dynamic newsroom model. But what is a dynamic newsroom? And how does one work? To allow us to be as reactive and creative as possible with the […]
Grayling has recruited Paul Montague-Smith as a director in its London public affairs team, with a brief to develop its existing financial services offering. Montague-Smith is a former Bell Pottinger partner with 26 years’ experience advising businesses on politics, regulation and reputation management. Prior to joining Bell Pottinger, he was a government relations manager at HSBC. His past clients include HSBC, […]
Gareth Beavis, TechRadar’s interim global editor-in-chief, talks about the brand’s 10th anniversary, what tech stories he’s working on in 2018 and being caught out by Pokemon Go. TechRadar recently celebrated its 10th birthday. How has the website evolved over the years? We’ve gone from being a simple news site that offered a sparse amount of tips to […]
Duke Royalty, the UK’s first listed company offering diversified royalty investment services, has appointed Redleaf Communications as its PR adviser. The agency will develop and enhance Duke Royalty’s financial and investor communications and Redleaf director Elisabeth Cowell will lead its integrated teams. “With royalty financing steadily growing in popularity in the UK, this is an excellent account for […]
The newsroom model is what lets daily news titles work fast to fill their pages with great stories that sell papers. Your business most likely has different strategic objectives to publications like The Sun or The Daily Mail. But you can still apply the same editorial principles to turn your comms department into a well-oiled […]
Mischief’s Andy Garner and Daniella Graham have won the UK Young Lions PR Competition 2018 with their Nursery Crimes campaign pitch. They were among 59 UK PR agency teams responding to a brief from The Children’s Society, which performed as the ‘client’. The charity asked teams to bring its big idea that “no child should […]
London design studio Made Thought has appointed Higginson PR to enhance its global profile in the UK and international press. The agency will highlight the design studio’s award-winning work in creating brands that are desirable and elevated. Its past clients include Adidas, Stella McCartney, Charlotte Tilbury, Design Miami and Tom Dixon. “Higginson PR impressed us with […]