Ian Twinn to retire as ISBA’s director of public affairs

Ian Twinn, director of public affairs at the not-for-profit membership body for British Advertisers ISBA, will retire after 18 years of service. Phil Smith, director general at ISBA,  said: “For almost two decades, ISBA and our members have benefited from Ian’s tremendous political acumen and nous as well as his serious negotiating skills. Over the years, he has […]

Why taking ‘calculated risks’ helps brands stand out at trade shows

At this year’s Mobile World Congress (MWC) the brands that broke convention were the most successful and achieved most cut-through, according to Hotwire’s UK MD Matt Cross. With insights from Hotwire’s research around the event, Cross highlights what PRs might learn for future event-planning. Traditionally the conversation at MWC has been dominated by brands such as […]

Simpatico PR expands into US with account win

Simpatico PR has won Adloox, an anti-advertising fraud technology company, as it launches a US practice in New York. Dori Pasternak-Busell will lead Simpatico’s US business. With previous roles, including an in-house position at Visa and agency-side roles at MWW Group and Ogilvy, Pasternak-Busell has more than 15 years of experience across B2B and consumer public […]

Simon Darby joins PLMR executive team

Simon Darby has been hired as a senior account director at Westminster and Edinburgh-based communications agency PLMR, and will head up one of the company’s core consultancy teams. Darby joins from WA – formerly Westminster Advisers. He has spent seven years in the public affairs industry, working across sectors including housing and regeneration, consumer affairs and tax […]

Snell Advanced Media appoints Bubble & Squeak

Bubble & Squeak will handle communications for Snell Advanced Media (SAM), which designs and develops solutions for the media production market. Broadcast PR agency Bubble & Squeak will provide integrated communications services and support for major tradeshows to assist with positioning SAM as a technology and thought leader. Kevin O’Meara, head of marketing communications at […]

tpf wins PR brief for Book People

Direct bookseller Book People has appointed independent comms agency tpf on a 12-month retained contract, following a three-way pitch. Book People, which launched in 1988, aims to make shopping for books “enjoyable and convenient” through its website, local distributors, mail-order catalogue and events. tpf will manage Book People’s press office, media and brand partnerships through […]

Most read people news on Gorkana News

Your bitesize update on the latest People News and Moves featured on Gorkana News: MSC Cruises names UK and Ireland PR manager Europe’s biggest cruise line, MSC Cruises, has appointed Teneo Blue Rubicon’s Natalie Billington as UK and Ireland PR manager. Senior promotions at instinct pr Consumer PR agency instinct pr has promoted Juliet Price […]