Unity has launched a Leap Day creative competition to offer a brand a full day of the entire agency’s time on 29 February. To win the competition, a brand, large or small, will need to “woo” Unity with an overview of a marketing issue they need strategic and creative muscle on. Brands will need to […]
Commune Hotels & Resorts Regional Office Asia has appointed Mango PR to handle its Brand Alila comms in the UK for Alila Hotels & Resorts. Alila is a collection of 11 hotels and resorts across Indonesia, India and Oman. Along with regular news and story updates, Mango has been briefed to support Alila with press enquiries, press trip arrangements and will […]
Corporate reputation accounts for £790bn of the value of businesses in the FTSE 350, according to the latest UK Reputation Dividend Report. Companies have attempted to boost their public image and harness this value through Corporate Social Responsibility (CSR) – but some, such as ex-BP chief exec Lord Browne, claim it is a diversionary tactic. […]
Financial services communications specialist MRM has hired Sophie Mayall as a consultant in its corporate and consumer team. Previously, Mayall was account manager at JPES Partners’, a specialist asset management marketing and comms consultancy, where she worked for three years. Within this role, Sophie was responsible for managing corporate positioning, profile raising and media placement campaigns for asset […]
London Press Club has announced the appointment of four new directors: Cheryl Douglas, head of media research (UK/EU) and jobs at Gorkana; Adam Cannon, editorial legal director, The Telegraph Group; Amar Singh, chief content officer of Squawka, a London-based football digital media company, and James Mawson, the founder and editor-in-chief of Mawsonia, a global multimedia publisher. Doug Wills, chairman of London Press […]
Hunter Ruthven, editor of Real Business and Business Advice talks to Ben Spencer about championing young companies, promoting innovation across the board and asking PRs to cut out the jargon. Business Advice focuses on providing advice to “micro businesses” in the UK. Why target this market? While we’d been serving the SME community for nearly […]
Alfred has been chosen to handle press office activity and comms advice by photo printing company CEWE UK. The agency is to help grow CEWE UK’s CEWE PHOTOBOOK and CEWE Photoworld brands in the UK market. Alfred will run all UK press office activity, as well as support projects throughout 2016 with the aim to raise […]
The National Museum of the Royal Navy has appointed Flagship Consulting to provide a consumer PR campaign for Portsmouth Historic Dockyard, home to the HMS Victory and Mary Rose. Flagship, which won the account for a year-long programme following a pitch, will raise the profile of Portsmouth Historic Dockyard as a whole. However, it will promote […]
Commonwealth Games England (CGE) is offering the opportunity for a brand to become the lead partner for England’s Commonwealth Games team for the first time in its 85-year history. In a statement from Commonwealth Games England, the organisation claimed this is a “unique opportunity” for a brand to align with Team England and support its programme […]
In a special Gorkana webinar this week, Red Consultancy MD Emily Morgan and Gorkana’s head of insight Paul Hender explained how to write a prize-winning AMEC Award entry ahead of the final entry deadline on 26 February. In order to write a ‘killer’ campaign entry for AMEC, Morgan and Hender believe it’s important that PRs don’t […]