Alma PR is providing comms support to UK utilities supplier Yü Group following a successful float on London’s AIM market. Yü Group is an independent supplier of gas and electricity which focuses on UK SMEs. It raised £10m in what the company describes as a “heavily over-subscribed placing”. The company intends to use the raised funds to accelerate its growth in […]
Travel tech specialist Amadeus has hired Speyside to provide PR support across South America following a review of its comms support in the region. Amadeus is a B2B global technology company that works with clients across the tourism industry. It develops tech in areas such as booking, pricing, ticketing and managing reservations. Speyside will work with Amadeus’ teams […]
Edgar Stewart Selection (ESS), a professional services recruitment firm, has appointed Scottish consultancy Lynda Hamilton Communications to manage PR and marketing activity for its three Edinburgh-based recruitment brands. The five-figure contract will see Lynda Hamilton Comms overseeing external communications for Edgar Stewart and its spin-out brands, Talented and Focus, which target the SME community. The brands were […]
British luxury lifestyle brand Belstaff has hired W as its retained global social media agency. W has been appointed to deliver content and engagement for Belstaff, with a commercially driven social strategy. The agency plans to “apply an integrated approach to social storytelling” and drive interactivity across the brand’s social communities, providing support around seasonal […]
The Hub, a specialist foodservice and retail PR and trade marketing agency, has been appointed to handle the UK retail trade PR and comms for global food business The Kraft Heinz Company, following a competitive pitch. The agency has been briefed to enhance the brand’s position as a leading grocery business in the UK through a comprehensive […]
Golley Slater PR has won two PR briefs from pub operator New World Trading Company and quality assurance scheme Woodsure. The agency has been briefed to handle the consumer comms for New World Trading Company’s Leeds site, The Botanist. It will raise the profile of the business and brand regionally, with a brief to enhance footfall and sales. The […]
Diagnostics company Premaitha Health has handed Kindred a consumer PR brief to promote its flagship product, the IONA test, which is the first non-invasive pre-natal test to be made available. The IONA test is the first non-invasive pre-natal test (NIPT) with the CE quality mark, which, Premaitha Health says, provides peace of mind to new mums when recommended screening for […]
Integrated digital comms agency TopLine has won PR briefs to work with investor platform Trendrating, cloud banking business RedCloud and SME financier Nucleus. TopLine will support the companies with an integrated mix of comms work, including inbound marketing strategies, content production and search marketing and video creation. According to the agency, it won the briefs thanks […]
When the Institute of Advanced Motorists wanted to enhance the appeal of its advanced driving courses among younger people, Tin Man came up with “Pulling Power”, a campaign to prove that good driving increases sex appeal. Some 1,500 sign-ups later, the agency smashed its KPI 15 times over, delivered £62,500 in revenue for the charity and secured two industry […]
Independent financial PR agency Yellow Jersey has appointed Felicity Winkles, formerly of St Brides, as board director. Winkles has some ten years’ financial PR experience working predominantly across the leisure, natural resources, energy and support services industries and specialising in AIM-listed clients. She previously supported the launch of the St Pancras retail app StP. At Yellow Jersey she will advise […]