minicabit, an online minicab comparison and booking site, has appointed Threepipe to run its global paid search campaigns, with a brief to drive UK bookings. minicabit works with more than 750 fleets of local taxis in over 300 UK towns and cities, and enables users to pre-book cabs online and via its mobile apps. Threepipe will target customers looking […]
Weebly, a Silicon Valley-based web-building platform forecast to hit a $1bn valuation in 2016, has appointed W as its UK comms agency, as it looks to enhance its presence in the European market. Backed by Sequoia Capital and with more than 25 million users, Weebly has briefed W to increase awareness of the brand in the UK and […]
Family short break provider Center Parcs has brought in Hope&Glory as its retained consumer brand agency, with a brief to promote the brand as a “champion” of family time. Center Parcs, which launched in the UK nearly 30 years ago, has five locations across the UK, offering short break holidays in forested locations. It claims […]
Bottle has promoted Nina Sawetz to head of editorial for the agency’s consumer division. Sawetz joined Bottle in 2010 from Blue Zebra PR. She began her career with internships for Frank and the BBC’s press office for EastEnders. At Bottle, she has since worked on campaigns including Organix ‘Out To Lunch’, ‘Crunch Time’ for Golden […]
Yellow Jersey PR has been retained by Videojug, the digital publisher of consumer and corporate videos. The independent business comms agency will develop and implement B2B and B2C media relations campaigns to raise Videojug’s profile. Videojug provides branding video services and enables businesses to target tens of millions of viewers through branded content and its own proprietary channels. […]
Home appliance brand Beko has hired sports and entertainment marketing specialist Synergy to handle the global launch of its sponsorship of FC Barcelona, following a competitive pitch. Synergy has developed a PR, digital and experiential campaign, which will be co-ordinated across key Beko markets around the world from Synergy’s London office. The ‘Official Partner of Play’ campaign, which launched […]
In the second part of our series looking at the future of the press with board members of the London Press Club (LPC), Gorkana‘s Ronan George talks to LPC director Vikki Cook, founder and owner of Cookie Media, about what journalists want from their own events, the changing media landscape and lessons she has learnt […]
Instinctif Partners, an international business comms consultancy, has expanded its presence in the US with three senior hires in its New York and San Francisco offices. In San Francisco, Instinctif has named Philip Sontag, previously a communications consultant at BDC Marketing 360, as engagement director. TJ Worley, previously COO and VP of Production at Camp Creative, joins […]
British shirt maker Thomas Pink has appointed sports marketing agency Pitch to launch its partnership with the British & Irish Lions 2017 Tour, following a competitive pitch. Thomas Pink is the official formal wear outfitter to the Lions 2017 and will produce blazers, shirts, ties and formal wear accessories for Lions players and squad members. […]
Jago Communications has had its Northern Ireland-based consumer PR brief with VisitScotland extended to include the Republic of Ireland, following a competitive pitch. Jago, which was set up in Belfast in 2012, has worked with VisitScotland for the last two years in Northern Ireland. The agency will now work with the VisitScotland team on a consumer PR programme […]