WorldRemit, the UK’s fastest-growing tech company according to Deloitte, has appointed Red Consultancy as its UK comms agency. The WorldRemit app lets people send money instantly to their friends and family in other countries, all over the world. Red, which won the account following a competitive pitch, has been handed a consumer and industry brief to raise brand […]
Burson-Marsteller’s brand and consumer practice has been chosen to promote Denmark’s second largest city, Aarhus, in the run-up to its year as the European Capital of Culture 2017. The agency has been briefed to drive consumer and media awareness of the city’s attractions and maximise its international visibility. Dennis Abbott, MD of comms at Burson-Marsteller, […]
Boutique bowling brand All Star Lanes has appointed Belt & Braces as its retained PR agency. Belt & Braces has been briefed to lead comms activity across All Star Lanes’ London venues in Holborn, Bayswater, Brick Lane and Westfield Stratford, as well as its Manchester location, with a focus on promoting the brand’s food and […]
Firstlight (pictured above) and three other PR agencies have been featured in the 2016 edition of Great Place To Work’s employer rankings. Firstlight, a business-to-business and health PR agency, was placed at number 11 in the UK’s Small Workplaces category which features companies employing between 20 and 49 staff. Three other agencies were included in […]
Warren Johnson, founder of W Communications, says the launch of digital agency fortysix last week at Ad Week Europe has reinvigorated the diversity debate and offered a lesson for PR. Fortysix is part of advertising group Dentsu Aegis Network [parent company of a W client] and will be made up of digital native talent from diverse backgrounds who […]
Havas PR (pictured) has been appointed as the corporate PR agency for the UK arm of Voyages-SNCF, the European rail ticket sales subsidiary of SNCF, the French national train company. Voyages-SNCF sold tickets in more than 30 countries last year and is seeking to strengthen its position relative to other travel companies in the UK. It […]
During a Gorkana webinar yesterday, Matt Glass, co-founder of Cultural Reality Co., and Dynamo’s head of VR, Nick Morey, offered up their top tips for what impact VR could have on the PR industry. Virtual Reality is set to be one of the big technology trends in 2016, with the BBC declaring it to […]
Twitter reported its financial results for the quarter ending on March 31 this week, highlighting its ‘live’ strategy for 2016, which will focus on creating more premium content, particularly in the sports sector. Gorkana speaks to sports agencies M&C Saatchi Sport & Entertainment and Calacus to find out what this means for PR. Twitter has some way […]
PR and digital marketing agency Threepipe has named FleishmanHillard Fishburn’s former board director, Tracey Carey, as its first MD. With responsibility for business development, Carey will head up a 60-stong and report to co-founders and joint CEOs Jim Hawker and Farhad Koodoruth. She has more than 20 years’ experience and spent six years at FleishmanHillard (now […]
LDR CREATIVE has been appointed as the lead global agency for beach club and hotel brand Puro Group after handling its UK PR for the past three years. The agency, which won the global account following a competitive pitch, has been briefed to handle the group’s PR in 13 key markets, as well as manage […]