Redleaf appoints three managing directors

Redleaf Communications has promoted Rebecca Sanders-Hewett, Charlie Ansdell and Henry Columbine to managing director. Sanders-Hewett heads up the capital markets team, which specialises in financial PR and investor relations. Under her leadership, the team has grown significantly in terms of both revenue and profit, and has won four awards in the past three years. Ansdell, who […]

Case Study: WheresTheSticker

When the Food Standards Agency looked to encourage restaurant goers to seek out its green ratings stickers in restaurant windows, Threepipe came up with “thumb stopping” video content to hijack the high levels of  “#foodporn” on social media. Video clips featured a cockroach emerging from a steak sandwich and a bloody plaster surfacing on a bowl of soup. Campaign: WheresTheSticker […]

Finsbury and Hering Schuppener selected to guide Bayer through Monsanto bid

German life sciences company Bayer has chosen WPP agencies Finsbury and Hering Schuppener to work alongside its retained adviser, Brunswick, on its £42.8 billion ($62 billion) bid to buy American agrochemical company Monsanto. The brief is being led by Faeth Birch, partner at Finsbury, and Alexander Geiser and Brigitte von Haake, managing partners at Hering Schuppener. If completed, Bayer’s bid to […]

FTI Consulting hires Fiona Holroyde in public affairs push

Global business advisory firm FTI Consulting has appointed Fiona Holroyde as managing director within its public affairs practice in London. For the past year, Holyroyde has been advising Royal Mail Group on UK and EU policy issues, which included the European Commission’s consultation on the The Digital Single Market strategy. Prior to this, Holroyde was […]

Pernod Ricard names head of comms and corporate affairs

Pernod Ricard, which includes alcohol brands Absolut Vodka, Beefeater Gin and Jameson Irish Whiskey, has promoted its head of corporate comms, Aurélie Kane, to comms and corporate affairs director. Kane, who joined the business in 2006 as head of corporate comms, has seen her role grow to encompass CSR and public affairs. She takes on her […]

Clarion launches Sambazon Açai to UK market

Sambazon, a US-based food company specialising in açai berries, has chosen Clarion Communications to handle its UK consumer and trade PR activity. Sambazon was launched in 2001 by ex-NFL player Ryan Black and his brother Jeremy. Ryan Black discovered Açai berries while on a surfing trip in Brazil, and saw an opportunity to bring the “superfood” […]

Benugo briefs Fleet Street Communications

British food and drink business Benugo has appointed Fleet Street Communications as its retained PR agency. Benugo was founded in 1998 by Ben Warner and brother Hugo Warner in London’s Clerkenwell. It now operates 11 high street cafes, restaurants, dining spaces throughout London, including Curzon St, Luton Airport, Covent Garden, Great Portland St, Waterloo Station, St Pancras, Wigmore […]

Manifest to launch “social crowd” platform Crowdmix

New “social crowd” platform Crowdmix has chosen Manifest as its retained comms agency, with a brief to handle the platform’s UK launch this Summer. Crowdmix is a social crowd platform that aims to connect individuals within active ‘crowds’ through shared interests, which it says will close the gap between artists, brands and their communities. Manifest is […]

Behind the Headlines with Stir PR MD Alicia Mellish

Alicia Mellish, MD of Stir PR, on what’s led her to appreciate vacuum packed food, the marker for campaign success and why PR should be seen as the gatekeeper to a brand’s most powerful influencers. Before I reach the office in the morning, I’ve already… Sat down with our client service director, Jo, to get an update […]

Chesnara appoints FWD for financial communications

UK and Europe-based pensions consolidator, Chesnara, has appointed FWD to handle its financial PR strategy. Chesnara is currently listed at £390 million on the London Stock Exchange, and administers approximately 910,000 life and pension policies in the UK, Sweden and the Netherlands. John Deane, chief executive at Chesnara, said: “FWD has extensive knowledge of both […]