Eulogy to promote Education in Ireland

Enterprise Ireland (EI), the Irish government body charged with the international growth of Irish enterprises, has extended its contract with Eulogy for a further two years. Eulogy, which has offices in Mumbai, Delhi and Bangalore as well as in London, will raise the profile of the Education in Ireland brand, which is managed by Enterprise Ireland. Through a […]

Video case study: Goodyear – launching the eagle

Goodyear brought Bottle onboard for a creative and innovative campaign to launch a new tyre product. The video-led campaign raised brand awareness and reinforced Goodyear’s values through an artistic idea with a focus on social sharing.     Client: Goodyear PR Team: Bottle Timing: Video launched 29 April, 2016 Objectives: Goodyear asked Bottle to: “Make our new tyre […]

Just:: Health Communications rebrands as Havas Just::

Following Havas’ acquisition of London-based Just:: Health Communications in June 2015, the agency has rebranded to Havas Just::. Havas Just::, which is part of the Havas Health group, continues to be led by its co-founders, Emma Crozier and Jennie Talman. Talman said: “We are proud to be part of Havas Health. We share the same passion […]

Finn Communications opens London office

Leeds-based Finn Communications has officially opened its new London office today. Matt Bourn, who has joined the agency from MWW PR, heads up the new offer. The move is part of the 10 year-old agency’s plan extend its consumer, trade and corporate PR services to media brands, as well as bring new content and platform […]

MGT hires Tiffany Madison as director of corporate communications

MGT Capital Investments has appointed Tiffany Madison as director of corporate communications. Madison was previously the CEO of d10e, an international disruptive technology conference. Prior to joining MGT, she was the campaign manager for the last six weeks of proposed CEO, John McAfee’s presidential bid. John McAfee is an American computer programmer and businessman who ran for […]

Yellow Jersey PR wins healthcare brand Totally

Yellow Jersey will act as financial PR adviser for Totally Plc, which manages outsourced services for the healthcare sector. Yellow Jersey director, Felicity Winkles, who will lead the account, said: “We are delighted to be working with Totally at such a progressive time in the company’s strategic development. Our remit will see us report direct […]

Raleigh hires Conker Communications

Bike brand Raleigh has appointed Conker Communications as its first PR agency. Conker, based in Didsbury, has been called upon to handle all PR and comms activity for Raleigh’s UK offering, with campaigns spanning both consumer and trade markets. The agency aims to target people who are new to cycling and will also support Raleigh’s Bike for […]

Gorkana meets… MoneyMagpie.com

Jasmine Birtles, founder and editor of consumer finance site MoneyMagpie.com, talks to Gorkana‘s Ebunola Adenipekun about the site’s recent re-launch, why content needs to be all about making money and being the first site to write about how to cash in from buying lost luggage. You launched MoneyMagpie in 2007, describing it as “a go-to-site for money-making ideas […]

Opinion: Is Brexit re-writing the rules of corporate risk management?

For public relations practitioners, says John Orme, senior partner and counsellor at Porter Novelli, Brexit necessitates careful risk management. Trying to understand who the key players are, he says, is the best way to predict and prepare for unforeseen circumstances.  Is Brexit a precipitous leap into the unknown that redefines the nature of corporate risk, or […]