Global travel rewards company Avios has chosen marketing comms agency Text100 to handle its UK PR, following a competitive pitch. A travel rewards currency, Avios launched in 2011 and is now the currency for the British Airways Executive Club, Iberia Plus and Meridiana Club frequent flyer programme, Aer Lingus (later this year), as well as […]
Jessica Kirby was one of the first to take part in the PRCA’s year-long PR Apprentice scheme back in 2012. Four years later, and now a senior account executive at Cirkle PR aged just 22, she’s gone on to be named Apprentice of the Year at the National Apprenticeship Awards, identified in PR Week’s 30 […]
This summer, The Guardian has become the latest publication to focus on news with a ‘positive’ spin, joining the likes of Huffington Post and the short-lived New Day, as well as Upworthy and Positive News. PR agencies Bottle, Polygon PR and PHA Media discuss how they have used the trend to get a boost for their […]
Wild Card has been appointed to handle all PR and social media activity for the London store opening of kitchen appliance brand KitchenAid, following a competitive pitch. The brand will open its first official store on London’s Wigmore Street in September. Alongside the launch, Wild Card will raise the profile of KitchenAid’s existing Serious About […]
Sport and nutrition brand Science in Sport (SiS) has appointed Yellow Jersey PR as its retained financial PR adviser. The agency has been enlisted to implement financial media relations campaigns to drive greater awareness of the SiS investment case. The company’s shares are listed on AIM. The SiS account will be led by Yellow Jersey director, […]
Grayling UK has promoted director Kathryn Ager to head up its public and third sector, health and skills team. Ager has been with the agency for five years, the last three of which have been as a director. Before joining Grayling, she spent eight years at Good Relations, where she worked on a range of […]
W has added US-based “powerbrand” Sparkling Ice to its FMCG portfolio, as the company embarks on a major consumer launch into the £16 billion UK and Ireland soft drinks market. Sparkling Ice’s parent company, Talking Rain, saw more than $659 million (£494 million) in retail sales of the soft drink brand in 2015 and has […]
Online auction house Catawiki, cited as the world’s fastest-growing technology company by Deloitte’s Technology Fast 500, has appointed Marlin PR to drive brand awareness in the UK, following a three-way pitch. The Dutch company, which claims to auction off 30,000 objects every week, hosts weekly auctions in 80 categories encompassing collectibles, curios and classic cars, with items ranging from […]
Douglas Hesney, the former executive vice president at Dukas Linden Public Relations, has been hired by Makovsky to lead its financial and professional services practice. Hesney brings over 10 years of financial and professional services communications experience to the role. At Dukas Linden PR, Hesney led the firm’s asset management practice, and oversaw revenue growth […]
Ketchum’s Mark Hume has been announced COO of Europe. He will partner with chairman and CEO Rob Flaherty, to oversee the agency’s European operations. Hume continues as CFO for the region, a role which he took on in 2009. David Gallagher, who was named partner and CEO, Europe, in 2011, is adopting the title of […]