Gorkana meets…Finanzen.nl editor Leon Brandsema

Tell us more about the launch of finanzen.nl and the merger with the Dutch business and finance platform Z24.nl. How did this come about? finanzen.nl is a collaboration between the German finanzen.net – Europe’s biggest stock market site and part of Axel Springer – and the Dutch publishing company Z24 Media. It used to be part of […]

Grayling to switch to an affiliate presence in Sweden

Grayling looks to launch an affiliate agency presence in Sweden after closing its office in the country. Jan Simunek, CEO Europe at Grayling, said: “Sweden has proven to be a difficult market for our business for some time now. There are a combination of factors that have worked against us such as this being a project driven market with […]

iTalent chooses Liberty to build European profile

Liberty Communications has been selected by global tech consulting and cloud integration firm iTalent to build its brand across Europe. The brief includes public and analyst relations across the continent. iTalent, which works with big tech brands including Cisco, Veritas and Sephora, provide business outcomes through digital transformation, partnership, collaboration and communication. Headquartered in San Jose, California, with offices […]

The Resort Group briefs Hudson Sandler

The Resort Group (TRG) has appointed Hudson Sandler as its retained comms advisor. TRG specialises in the design, development and operation of five-star luxury hotels and resorts in Cape Verde, and plans to open its third resort, Llana Beach Hotel, on the island next month. The hotel will cater for adults only, complementing TRG’s existing two family orientated resorts […]

Beattie recruits 30 staff members in 30th year

In 2016, creative comms agency Beattie has recruited 30 members of staff across its network of eight offices; which include London, Birmingham, Manchester, Leeds, Glasgow and Falkirk. Beattie first announced that it would create 30 new jobs to celebrate its 30th birthday in February. Hires made in the past year include Jessica McAndrew as digital […]

Opinion: Seven deadly ways to approach an influencer

Following yesterday’s launch of Gorkana‘s Guide to Influencer Marketing, Joe Friel, head of influencer relations at Good Relations, says there are seven ways PRs should NOT approach influencers when wanting to work with them: “If you feel you might be guilty of a bad influencer approach, look away now!” For a while now there has been […]

60 Seconds with Zoe Sheppard, KPMG

Zoe Sheppard, who was recently appointed head of press office at professional services company KPMG UK, talks to Gorkana about her new role, her aspirations for her team and why campaigning for diversity with KPMG’s vice chair was a career highlight.  From a comms standpoint, what are the advantages of working for a major brand like KPMG? The scale […]

Coconut Chilli briefs Rich Leigh & Company

Gourmet food company Coconut Chilli has brought in Rich Leigh & Company as its consumer PR agency. Coconut Chilli is a British-based, ethical, start-up food business, which manufactures gourmet Indian microwaveable meal pots. Product recipes focus on ingredients found in the hill station region of Coorg, in Southern India, and head chef KK Anand has worked […]

Three wins for DawBell

DawBell has won three new PR briefs for ABBA’s 2018 VR reformation tour, British magician Dynamo and Sky Atlantic’s new drama, Riviera. The agency has also been retained by The BRIT Awards and the Isle of Wight Festival. The BRIT Awards 2017 will be the seventh year in a row that the agency has handled […]

Milton Keynes Council appoints Houston PR for 50th anniversary

Milton Keynes Council has appointed Houston PR to publicise its 50th anniversary in 2017. The one-year project will focus on significant dates in the calendar, including the anniversary of Milton Keynes, one of Britain’s best-known new towns. High profile community events will take place throughout the year. Managing director Hamish Thompson and co-director James Horne […]