MWWPR has appointed Gareth Davies as its VP of digital strategy and UK digital lead to oversee digital strategy for the agency’s UK and EU clients. Davies will be responsible for exploring and developing clients’ digital opportunities, integrating with the agency’s US digital practice and extending into new UK industry sectors. He will report to […]
Dominic Pollard, director of content and comms at City Road Communications, discusses how the UK public’s lack of engagement with the Winter Olympics contains important PR lessons. Despite the huge number of broadcast hours, column inches and online articles dedicated to it, new research from City Road Communications shows that most of the UK public […]
Tom Ritchie, Cision EMIA’s product director, will deliver a keynote speech at next week’s B2B Marketing Expo. The B2B Marketing Expo, the leading marketing event in the UK, showcases the tools, techniques and systems revolutionising B2B marketing at London’s ExCeL on 21 and 22 March, 2018. Thousands of the world’s top marketing professionals will gather […]
Ivalua, the procurement software company, has appointed Spark Communications to manage its UK PR activity. Spark will look to build the company’s profile in the UK through thought leadership and media relations activity, targeting media coverage in the procurement, supply chain, finance and enterprise IT sectors. Alex Saric, chief marketing officer at Ivalua, said: “We […]
Integrated agency Kindred has appointed Frankie Oliver as managing partner. Oliver joins from Nexus Communications Group, where she was both MD of Nexus and founder of creative agency Jolly Rebellion. She has 25 years of industry experience and prior to her role at Nexus she co-founded Fever. She will report to Kindred’s CEO Nick Mustoe, […]
Steve Carman, director at Nobull Communications, explains why the agency has created its Nobull Tech division, its long-lasting client relationships and the company’s birthday policy. You’ve just launched your Nobull Tech division, what are the reasons behind the launch? Technology is playing a greater part in our lives and our job is to use our […]
Integrated travel and hospitality agency MMGY Global has acquired Hills Balfour to expand its offering in Europe. The two firms will begin integrating this year, with Hills Balfour keeping its name to maintain brand recognition in the Europe and Middle East. It will now be known as Hills Balfour, an MMGY Company, while the MMGY […]
Kazoo created a media strategy and a wide range of content to help raise awareness around Gfinity’s Elite Series eSports competition through traditional and social media. Campaign: Launching the Elite Series: the first eSports tournament of its kind Client: Gfinity eSports PR Team: Kazoo Timing: March – December 2017 Summary Kazoo was tasked with promoting […]
Team GB paratriathlete Lauren Steadman discussed her experience dealing with losses of confidence, failure and having the bravery to realise your potential in front of a captivated audience at the launch of Cision’s Empower initiative. Steadman said that learning from her mistakes allowed her to grow as a person and improve her confidence. She recounted […]
Rosie Davies, founder of the Lifestyle & Fashion Agency and PR Dispatch, talks about her experiences as a young female entrepreneur in PR and the future of her agencies. What made you want to go into PR? I fell into PR by accident. I studied Fashion and Textiles to MA level and then started doing […]