We spoke with Simon Morrison, Executive Director of Communications at Nesta, to discover why Gorkana’s analysis service is instrumental to his business.
“As part of the Longitude Prize campaign we needed to encourage the public to vote and get potential competitors to pre-register. The Gorkana report showed how different marketing activities, including media coverage, contributed to driving the public to vote at different phases of the campaign.”
Complete the form to discover how Gorkana helped Simon with his targeted market research.