Traffex & Parkex sign YOU
Traffex & Parkex, the road, traffic, parking and transport events, have appointed YOU Agency to promote the exhibitions for the tenth year in a row.
Traffex is an international traffic management exhibition, while Parkex is a parking exhibition and a British Parking Association (BPA) event. Both are organised by Brintex Events.
Kirk Hoatson
YOU will manage all media and PR surrounding the exhibitions.
Jon Gibson, group event director at Hemming Group, said: “YOU has been an absolute asset to the event in previous years and we are happy to reunite with an agency we know and trust.”
Traffex & Parkex trade shows showcase technological advancements in the industry, and play host to more than 300 exhibitors. This year, the three-day events will be held from 4-6 April at the NEC Birmingham.
Kirk Hoatson, director at YOU, will head up the Traffex & Parkex account. He added: “It is great to have been asked to promote the show again this year. We have been working with Traffex in some form or other for over 25 years – since its inception.
“It is always a pleasure to deal with a world-leading event and with 2017 looking to be bigger and better than ever, we are very excited to be taking part.”
