Onfido appoints Threepipe to run UK and US paid search accounts

Threepipe has been appointed by online identity checking company Onfido to run its UK and US paid search accounts.

The brief will also extend to further international markets later in the year.

Farhad Koodruth, co-founder at Threepipe, said: “There is a rising demand across the UK and international markets for Onfido which provides an instant and remote way for companies to run effective background checks.

“We will be tapping into the demand surge from the next generation of businesses that don’t want to rely on legacy ways of running such critical business processes.”

Kartik Krishan, demand generation lead at Onfido, said: “We were  impressed by Threepipe’s thoughtful approach to paid search. With its test and iterate methodology, we hope to be able to target businesses looking for a fast and scalable way to improve their compliance and identity verification processes, when they are looking for such a solution.”