H+K London boosts data analytics offer

Hill+Knowlton Strategies (H+K) London has hired The Social Partners’ Vinay Chhana and Ebiquity’s Thomas Jackson to bolster its data capabilities.

Chhana joins as a data consultant and takes responsibility for H+K’s measurement and use of data. He has some seven years’ experience in data analysis, working for clients such as Allianz, Avis and Iconic Funds. In his most recent role he worked on the award-winning Wilkinson Sword campaign.

He reports directly into Vikki Chowney, director of content+publishing strategies at H+K, and will work on clients across all sectors.

Jackson joins as a data analyst in the tech team, bringing some four years’ experience in the tracking and analysis of data trends. He worked in Ebiquity’s reputation division, handling clients such as Rolls Royce, Carrefour and Sony.

Reporting to Chhana, Jackson will analyse and transform data into useful insights that inform brand and content strategies for H+K’s clients.

Chowney said: “Data is such an exciting space for us at the moment. As we see continually evolving requirements in this space from clients, the people we hire change as well – and we’re able to bring new skills in to the building. We’re really lucky to have two fantastic new people dedicated to our measurement and reporting, which is more important than ever.”